Roku commands roughly 28 percent of the U.S. connected TV platform market, according to Parks Associates data cited by both The Next Web and The Desk. More than 100 million households worldwide rely on its players. In the first quarter of 2026 the company captured 43 percent of all streaming device purchases in the U.S., the executive told The Desk.
From the article, "Roku’s Price Hikes Expose the AI Boom’s Toll on Everyday Gadgets" by Victoria Mossi
A growing number of U.S. broadband households is spending more time watching user generated live content on social media, according to a new industry report from Parks Associates. The growth in this s...
Approximately 12 percent of broadband households in Canada have a smart home device such as a smart thermostat, smart door look, or video doorbell, compared to 26 percent in the US, according to data...
Advanced voice control technology is a growing good bet, especially when it comes to consumers on the younger end of the demographic spectrum. Millennials show particular comfort with voice control of...
The smartwatch market has also slumped. Apple Watch sales are down this year, and Lenovo’s Motorola brand has dropped out of the market. Most people simply aren’t finding reasons to buy them: Smartwat...
