Providing market intelligence for more than 35 years

In The News

News, Rumors, and More: Here's Everything We Know about the Apple TV

In keeping with the Washington Post report, Bloomberg believes the tech giant plans to officially announce the new set-top streamer in September, alongside three new iPhone models and a new Apple Watch. The news comes on the heels of a report by Parks Associates, which revealed that Apple held only a 15 percent share in the streaming device market, trailing Roku (at number one), Amazon, and Google, respectively. Since the most recent Apple TV released in 2015, those companies have continually updated their offerings, adding support for 4K and other cool features, while Apple has not.

From the article "News, Rumors, and More: Here's Everything We Know about the Apple TV" by Nick Hastings.

Previously In The News

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Parks Associates released findings in October estimating that 46 percent of U.S. Millennials with smartphones use voice recognition software, while a separate report from TiVO indicated 43 percent of...

Fitbit Buys Smartwatch Pioneer Pebble Amid Wearables Shakeup

The smartwatch market has also slumped. Apple Watch sales are down this year, and Lenovo’s Motorola brand has dropped out of the market. Most people simply aren’t finding reasons to buy them: Smartwat...

Report: Connected Home Consumers Want Data Security Support

Several recent studies have shown that security and privacy are top of mind for consumers considering Internet of Things devices for their homes. Parks Associates back in October noted around 40 pe...

12% of Canadian broadband households have smart home device

Approximately 12 percent of broadband households in Canada have a smart home device such as a smart thermostat, smart door look, or video doorbell, compared to 26 percent in the US, according to data...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive