Roku and Amazon’s Fire TV are the two most popular products in the connected TV market — research firm Parks Associates estimated that they control around 70 percent of the connected TV market in a 2019 study — and Peacock’s lack of availability on those platforms caused it to lose out on a significant number of potential customers at launch. Peacock is still unavailable on Fire TV. HBO Max, WarnerMedia’s streaming service that launched in May, is still unavailable on both connected TV devices.
From the article "NBCUniversal Inks Deal to Bring Peacock to Roku" by Tyler Hersko.
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...
Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...
When it comes to live streaming content, sports tops the leaderboard in U.S. households, according to Parks Associates. The firm found that of the 43% of homes that streamed live content online in the...
Mitch Weinraub, AirTV’s director of product development, says a majority of Sling TV’s 2.2 million subscribers already use an antenna somewhere in their homes, and a recent Parks Associates study foun...
