In April, Parks Associates’ Streaming Video Tracker report
found that the Roku OS led with 28% of the market. It was followed by the Samsung Tizen OS at 23%. The leaders were followed by Apple tvOS, gaming consoles, and Android TV.
From the article, "Fox to acquire Roku for $22B" by Carl Weinschenk
Yahoo still commands a huge audience. Nearly 1 billion people visit a Yahoo website every month. While content is a risky business, analysts believe it's a way to keep customers engaged. "Verizo...
Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...
A new report from research firm Parks Associates finds that competition is heating up among streaming media player sales with four key players accounting for 94 percent of sales. From the article, ...
According to the research firm Parks Associates, about 23 percent of millennial heads of households subscribe to only over the top TV service such as Netflix. From the article "There's More To "O.J...