Prime Video said in 2021 that it had over 200 million paying customers, and at the end of last year, market intelligence firm Parks Associates reported that it had the largest American subscriber base, marking the first time that any service had eclipsed Netflix in the United States.
From the article, "Apple TV+’s Focus on Quality Programming Gave It the Most Popular Streaming Originals in the Second Quarter of 2023" by Matt Tamanini.
Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...
Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...
its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operat...
According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...
