A report released by Parks Associates this year found that small, local security dealer businesses are struggling to keep up with national tech-first, online-first players with a presence in multiple markets. Online-first players are all pulling from the same bag of tricks, so you need to create some magic of your own. Having a unique product mix can set you apart in the field.
From the article, "3 Tips for Assessing Your Product Lines for 2024" by Lew Brown
A survey of 1,250 U.S. adults from Coldwell Banker Real Estate and Parks Associates found 71 percent want “a move-in ready home.” Now 45 percent of those polled said move-in ready could mean new co...
Roku is still the leader in streaming media players sold, accounting for 30% of the total market share from the first quarter of 2015 through the first quarter of 2016. The stats come from Parks Assoc...
Taylor flew to San Francisco to attend the Connections Conference, known as the premier connected home conference and hosted by Parks Associates, the headline research company for emerging technologie...
In a world where selling a home is already hindered by the economy and a generation that is hesitant to buy, smart home technology is making things even harder. According to Coldwell Banker Real Es...
