Beyond the Door: Delivering Value in Smart Home Subscriptions
VirtualTurning Connected Data into Business Value
VirtualCONNECTIONS™: The Premier Connected Home Conference
In-PersonSponsored by Arity
As smart home adoption grows, providers are facing a new challenge: proving ongoing value in a world where consumers are overwhelmed by subscriptions. With services like streaming setting a high bar for engagement, safety, and security offerings must work harder to stay relevant and justify their place in the stack.
This session explores how leading platforms are expanding the definition of “home security” beyond the physical home to create more continuous, context-aware experiences that better align with how people actually live and move through the world. By incorporating broader signals from mobile devices, vehicles, and other connected endpoints, providers can deliver more relevant automation, proactive safety features, and personalized experiences that extend throughout the day.
Hear from industry leaders on how they’re evolving their platforms to drive stronger engagement, improve retention, and unlock new categories of value while balancing personalization with consumer trust.
12:00 PM CT
Moderator
Parks Associates
Arity
RapidSOS
Noonlight
This session explores how leading platforms are expanding the definition of “home security” beyond the physical home to create more continuous, context-aware experiences that better align with how people actually live and move through the world. By incorporating broader signals from mobile devices, vehicles, and other connected endpoints, providers can deliver more relevant automation, proactive safety features, and personalized experiences that extend throughout the day.
Hear from industry leaders on how they’re evolving their platforms to drive stronger engagement, improve retention, and unlock new categories of value while balancing personalization with consumer trust.
Sponsored by Ayla Networks
12:00 PM
Moderator
Parks Associates
Ayla Networks
Data helps companies identify patterns, automate routine tasks, personalize experiences, and make faster, better-informed decisions across the organization.
Join Parks Associates and Ayla Networks for a discussion on how consumer brands and solution providers are using connected device sourced data to strengthen customer engagement, improve product performance, and create new service opportunities. Panelists will examine how companies collect, analyze, and act on connected device data while addressing scalability, privacy, and long-term platform strategy. We will also explore how these organizations are leveraging device, mobile, and cloud data to increase brand value and customer loyalty.
Drawing on Parks Associates B2B, consumer, and industry research, along with real-world examples from connected device manufacturers, this session will explore practical approaches for converting connected data into measurable business value and building the next generation of intelligent connected products.
The leading executive conference focused on the connected home returns to Santa Clara, California, in 2027. Agenda will be posted soon.
9:00 AM PT
Join the leaders in the connected home on May 5-7 in Santa Clara, California.
