What is CONNECTIONS™?

Parks Associates will host the 30th annual CONNECTIONS™ May 5-7, 2026, at the Hyatt Regency Santa Clara. 

CONNECTIONS connected home conference
CONNECTIONS connected home conference
CONNECTIONS connected home conference

Sponsor Opportunities and Benefits

Research Partner

  • Custom white paper or webinar
  • Recognition as exclusive leader in selected category with maximum visibility
  • Annual visibility across in-person and virtual events
  • Up to two-minute video/reel promoted during in-person conference and through social media (content provided by sponsor)
  • Onsite signage with sponsor logo recognition
  • Sponsor tabletop display
  • Five in-person conference passes
  • Two in-person conference workshop passes
  • Concierge service for in-person events to help set meetings and make connections
  • Full-page ad in Program Guide

Platinum

  • Recognition as exclusive leader in selected category with maximum visibility
  • Annual visibility across in-person and virtual events
  • Up to two-minute video/reel promoted during in-person conference and through social media (content provided by sponsor)
  • Onsite signage with sponsor logo recognition
  • Sponsor tabletop display
  • Five in-person conference passes
  • Two in-person conference workshop passes
  • Concierge service for in-person events to help set meetings and make connections
  • Full-page ad in Program Guide

Registration

  • Sponsor tabletop display
  • Four conference passes
  • Two workshop passes
  • Half-page ad in Program Guide
  • Logo recognition on registration desks
  • Lanyards (supplied by sponsor)
  • Other branded promotional item giveaways (with Parks Associates approval)
  • Dedicated onsite signage highlighting sponsorship
  • Option to distribute sponsor collateral at check-in

Reception

  • Sponsor tabletop display
  • Four conference passes
  • Two workshop passes
  • Half-page ad in Program Guide
  • Place cards with logo recognition on tables
  • Sponsorship announced at reception, with optional five minutes to speak to the audience
  • Distribution of personalized napkins (supplied by event organizer)
  • Dedicated onsite signage highlighting sponsorship during meal

Lunch

  • Sponsor tabletop display
  • Four conference passes
  • Two workshop passes
  • Half-page ad in Program Guide
  • Place cards with logo recognition on tables
  • Sponsorship announced at, before, and after lunch
  • Dedicated onsite signage highlighting sponsorship during sponsored meal

Breakfast

  • Sponsor tabletop display
  • Two conference passes
  • One workshop pass
  • Place cards with logo recognition on tables
  • Sponsorship announced during meal function and in sessions
  • Distribution of personalized napkins (supplied by event organizer)
  • Dedicated onsite signage highlighting sponsorship during sponsored meal

Break

  • Sponsor tabletop display
  • Two conference passes
  • One workshop pass
  • Place cards with logo recognition on tables
  • Sponsorship announced during meal function and in sessions
  • Distribution of personalized napkins (supplied by event organizer)
  • Dedicated onsite signage highlighting sponsorship during sponsored break

Wi-Fi

  • Sponsor tabletop display
  • Three conference passes
  • One workshop pass
  • Company logo with 50-word description and links to company resources on the landing page following Wi-Fi sign-in, seen by all attendees
  • Company logo featured prominently on the login and materials pages of the Attendee-Only Site, with prominent display of company links and materials
  • Half-page ad in Program Guide

Charging Station

  • Sponsor tabletop display
  • Three conference passes
  • One workshop pass
  • Sponsor-branded charging stations for laptops and mobile devices
  • Onsite poster promoting sponsors’ brand and participation in event
  • Half-page ad in Program Guide

Virtual Only

  • Annual logo visibility during virtual events
  • 10 virtual conference guest passes
  • Inclusion of company collateral on virtual event platform
  • Virtual exhibit space
  • Early and ongoing access to attendee lists
  • Opportunity for virtual networking