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Latest In The News

Disney Plus isn't a 'Netflix killer,' but other streamers like Apple should be worried

The truth is that there has historically been a high rate of overlap between subscribers of streamin...

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What Should We Make of Smart Appliance Adoption?

Research firm Parks Associates is in the midst of drumming up all kinds of interest and excitement a...

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Disney+ Could Blow Away Subscriber Forecasts

Brett Sappington, senior director of research at Parks Associates, agrees that Disney+ has the best...

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Next Gen Connected Devices Take Off & Consumer Love Them

Currently voice control is attracting much of the smart-home spotlight but it is products will also...

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WiFi, Managed Services and the Home Network: Solving In-Home Connectivity

More than 30 percent of computing and entertainment device owners reported loss of wireless connecti...

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Here's Why Amazon and Google Could Dominate Home Security

Research from Parks Associates shows consumers who plan a home security purchase within the next yea...

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