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Latest In The News

The Radical Changes That Are Making Your Smart Home Less Dumb

Most homes are “smart”: Consumer-tech tracking firm Parks Associates reports just over half of i...

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Social video viewing reaches nearly five hours weekly on U.S. televisions

Social video now accounts for nearly five hours of television viewing per week, making up 20 percent...

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People are boycotting Disney, Hulu, and ESPN after ABC yanked Jimmy Kimmel off the air. Will it work?

Elizabeth Parks, president and chief marketing officer of Park Associates, said Disney’s biggest ris...

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SimpliSafe to Join Everon Owner GTCR’s Security Holdings

GTCR’s deal for SimpliSafe is unpacked with analysis from Kirk MacDowell and Elizabeth Parks coverin...

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12 Home Security System Myths That Make You Worry (But Aren’t True)

A Parks Associates survey revealed that 70% of users describe their systems as “easy to manage.” Exp...

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The Weekly Briefing: Market reports and high-tech grocery stores

Parks Associates appoints Cliff Raskind as consulting director and contributing analyst. The researc...

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