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Primary Research | Connected Cars: Balancing a Rich Driving Experience with SafetyDownload Table of Contents (PDF) Background: Vehicle Ownership & Purchase Intention Vehicle Age (Q2/16) Intention to Purchase a New Car in the Next 12 Months (Q2/16) New Car Purchase Intenders' Vehicle Age Intention to Purchase a New Car in the Next 12 Months by Generation (Q2/16) High Interest in Purchasing Vehicle Types (Q2/16) High Interest in Purchasing Vehicle Types Among New Car Purchase Intenders by Generation (Q2/16) Smartphone OS Among New Car Purchase Intenders (Q2/16) Driving Experience: Car Drivers’ Connected Activities Frequency of Performing Activities While Driving (Q2/16) Performers of Connected Activities in Cars (Q2/16) Connected Activity Segmentation of those Highly Intending to Purchase a Brand New Car (Q2/16) Connected Activity Segments Among Users of Specified Smartphone Operating Systems (Q2/16) Connected Activities Performed While Driving (Q2/16) Connected Activities Performed While Driving by Intention to Purchase Brand New Car in Next 12 Months (Q2/16) Connected Activities Performed While Driving by Age of Car (Q2/16) Connected Activities Performed While Driving by Smartphone OS (Q2/16) Use of Mobile Apps by Intent to Purchase a New Car (Q2/16) Satisfaction with Voice Recognition Software (Q2/16) Satisfaction with Voice Recognition Software by Smartphone OS (Q2/16) Perception of Danger of In-Car App Activities Safety Perception of Activities Performed Routinely While Driving (Q2/16) Perception of Danger among New Car Owners and Car Owners in General Safety Perception Among New Car Purchase Intenders (Q2/16) Use of Smartphone OS Among Respondents that Perform Specified Activities and Believe that the Activities are Dangerous (Q2/16) Concerns about Car Connectivity Connected Car Concerns (Q2/16) Connected Activity Segments Among Those Highly Concerned vs. Not Concerned about Connected Features Causing Distracted Driving (Q2/16) Connected Car Concerns (2015 - 2016) Connected Car Concerns by New Car Purchase Intention (Q2/16) Connected Car Concerns by Smartphone OS (Q2/16) Connected Car Concerns by Mobile Service Provider (Q2/16) Preferred Billing Method for In-Car Data Access (2015 - 2016) Preferred Billing Method for In-Car Data Access by Connected Car Concern (Q2/16) Preferred Billing Method for In-car Data Access by Mobile Carrier (Q2/16) Publish Date: 4Q 2016 Slides: 61 Authored By: Chris Tweedt - Research Analyst Yilan Jiang - Senior Research Manager Katherine Li - Researcher David Mitchel - Research Analyst
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