ESX Electronic Security Expo

June 15, 2022 | Fort Worth Convention Center

Parks Associates is hosting two sessions at ESX this year. The ESX Electronic Security Expo is a meaningful event open exclusively to the pro-installer and integrator and is designed to allow passionate professionals the ability to learn more, share more and interact more.

SMBs – Expanding Opportunities with New Services
June 15, 9:15-10:15 AM

As the world experiences a digital transformation and a renewed reliance on broadband services, small to medium businesses (SMBs) are poised to invest in their physical security and network systems.  According to Parks Associates, 21% of SMBs report a need for products and monitoring services that deliver safety and security for their employees and business. Currently, one-half of SMBs have a security system, with 45% of those systems being professionally monitored. In this session, will address:

• How remote work arrangements have exposed new security vulnerabilities and increased the need for cybersecurity solutions

• How security providers can benefit from offering value-added services that include on-site security and monitoring services, advanced threat detection, Wi-Fi and network configuration, and other services

• How to grow your security business with new services

Jeremy Bates, President, Bates Security

Alex Bertelli, CEO, HavenLock Inc.

Warren Hill, VP Marketing and Partner Development, Alula

James Reno, Vice President of Sales - Commercial Business, Alarm.com

Paul Williams, Chief Product Officer, Nice North America

Moderator: Jennifer Kent, Vice President, Research, Parks Associates

Top 5 Factors Before Entering the Multifamily Market
June 15, 10:30-11:30 AM

96% of recent smart home device deployments in Multi-dwelling Units (MDUs), such as apartments and condos, were made fewer than five years ago, and 84% of property managers intend to install internet-connected devices in the next 12 months. Attracting and retaining residents, increasing rent, and improving property security are the leading benefits that can prompt smart home device adoption.

Property managers expect to achieve ROI on smart home investments in two to three years. The brands offered and the ability to integrate smart home systems into existing management systems are the most important factors for smart home vendor selection. Attend this session to learn about the top five factors you need to know before entering the MDU market:

•  The growth in the MDU market
•  The latest trends and factors driving the market forward
•  Examples of go-to-market strategies and brands that motivate buyers

Colin Cureton, Senior Director Home & Consumer Ecosystem and Business Development, Silicon Labs

Jennifer Doctor, Senior Director, Product Management, Johnson Controls

Nia Gray, Director of Multifamily Key Accounts, Latch

Preston Grutzmacher, Vertical Business Leader for Multifamily Housing, Salto Systems

Blake Miller, Founder & CEO, Homebase

Mariam Rogers, Director of Sales for Multifamily, Brivo

Moderator: Chris White, Senior Analyst, Parks Associates

Speakers

Jeremy Bates Jeremy Bates, President, Bates Security


Alex Bertelli Alex Bertelli, CEO, HavenLock Inc.


Colin Cureton Colin Cureton, Senior Director Home & Consumer Ecosystem and Business Development, Silicon Labs


Jennifer Doctor Jennifer Doctor, Senior Director, Product Management, Johnson Controls
Twitter ID: @jidoctor

Jennifer Doctor is the Senior Director of Product Management for Johnson Controls, Tyco’s’ Intrusion detection portfolio. In this capacity, Jennifer leads a team managing more than 5,000 traditional and smart home security products around the globe in both residential and commercial markets.
 
Jennifer joined Johnson Controls from ADT North America where she was the Director of Product Strategy. She brings more than 20 years of experience in product marketing and product management to Johnson Controls, having worked with companies to help them bring products to market profitably. In addition to her unique blend of product management, product marketing and marketing skills, Jennifer also brings IT skills, including ITIL and Agile knowledge and experience to her work.


Nia Gray Nia Gray, Director of Multifamily Key Accounts, Latch


Preston Grutzmacher Preston Grutzmacher, Vertical Business Leader for Multifamily Housing, Salto Systems
Twitter ID: @SaltoSystems

Preston Grutzmacher, Residential Business Leader, is tasked with developing and implementing SALTO's 5-year strategy for growth in both the multifamily and single-family markets throughout North America including Salto’s end-user and vast ecosystem partnerships.   Preston brings over ten years of access control experience and responsibilities including residential sales leadership, internal education, customer experience, and software support. He carries a Bachelor of Science in Economics from The University of Florida and is based in Minneapolis, Minnesota.


Warren Hill Warren Hill, VP Marketing and Partner Development, Alula


Jennifer Kent Jennifer Kent, Vice President, Research, Parks Associates
Twitter ID: @JenniferMKent
Website: http://www.parksassociates.com

INDUSTRY EXPERTISE: Connected Health, Connected Home Technologies and Services, Connected Entertainment Products and Services

Jennifer manages the research department and Parks Associates' process for producing high-quality, relevant, and meaningful research. Jennifer also leads and advises on syndicated and custom research projects across all connected consumer verticals and guides questionnaire development for Parks Associates’ extensive consumer analytics survey program. Jennifer is a certified focus group moderator, with training from the Burke Institute.

Jennifer earned her PhD in religion, politics, and society and an MA in church-state studies from Baylor University. She earned her BA in politics from the Catholic University of America in Washington, DC.

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Blake Miller Blake Miller, Founder & CEO, Homebase
Twitter ID: @HomebaseAI

Blake Miller is an entrepreneur and the founder of Homebase, a resident experience and connected building solution. Blake is also the host of The Future of Living Podcast. Prior to Homebase Blake was a Partner at Think Big, a startup incubator in Kansas City, MO. At Think Big, Blake led the incubator program investing in and advising early stage startups. In 2012, Blake led the Kansas City Smart City Initiative, a public private partnership led by Cisco, deploying smart city technologies in Downtown Kansas City, MO, creating one of the world's largest smart cities and winning a 2017 Edison Award for innovation. Blake has been recognized as the Tech Connector of the Year by the KC Tech Council, Next Gen Leader by the Kansas City Business Journal, top 20 in their 20's by Ingram Magazine, and a top young entrepreneur to watch by under30ceo. Blake is an official member of the Forbes Real Estate Council and Business Journal Leadership Trust, speaks nationally on Smart Cities, Smart Buildings and the Internet of Things. In addition to his work at Homebase, Blake serves as a board member, advisor and mentor to several startups. Blake enjoys living a healthy active lifestyle, getting civically involved and competing on the KCBS competitive BBQ circuit with his team the Social Smokers.


James Reno James Reno, Vice President of Sales - Commercial Business, Alarm.com
Twitter ID: @AlarmDotCom

James Reno is Vice President of Sales - Commercial Business at Alarm.com and a member of the sales leadership team for North America. He joined Alarm.com in early 2019, bringing more than 20 years of management, commercial sales expertise, and channel sales leadership experience to his role with the company. Leading the Commercial sales organization for North America, Reno is responsible for sales efforts to the Alarm.com dealer network, focusing on increased the adoption of the Alarm.com commercial platform with SMB clients. A frequent speaker and trainer, Reno specializes in developing sales strategies that build value for channel partners that deliver a best-in-class solution to the SMB market. Reno has an extensive management background in security technology, building both technical and sales teams. He spent most of his career working at HID Global and served in various sales leadership roles, including Director of Channel Sales and Sr. Director of Business Development & Presales before serving as the Americas Vice President of Sales for the Identity and Access Management business unit.


Mariam Rogers Mariam Rogers, Director of Sales for Multifamily, Brivo


Chris White Chris White, Senior Analyst, Parks Associates
Twitter ID: @cwhiteinsights
Website: http://parksassociates.com

Chris is a Senior Researcher with Parks Associates, covering the connected home market. He was previously a Director of Insights at PeopleMetrics in Philadelphia and the Data Manager of a youth-serving collaborative in New Orleans. He has performed research for companies in a variety of industries, including the telecom/ISP space.

Chris earned his BBA in Marketing from the College of William & Mary and his MBA in Marketing and Finance from American University.


Paul Williams Paul Williams, Chief Product Officer, Nice, North America

Paul Williams is a visionary leader with a proven track record of leading organizations to high-growth results through building teams with clear objectives and support of the overall vision. Paul’s career spans startups to Fortune 500 companies. Paul joined Nice/Nortek Control in 2022, where he serves as the Chief Product Officer. In this role he leads product management teams and develops the product road map across all brands. Paul excels at aligning real world problems and anticipating customer needs to create unique and innovative solutions.
 
Paul previously served as GE Lighting’s GM of Product Management and Growth where he was charged with reimagining lighting solutions. In three years, Paul’s team created a DIY smart home ecosystem with innovative products and scaled the consumer mobile app, taking it from just 30,000 users to more than 2 million. During his 14 years of executive leadership at Control4, a manufacturer of smart home solutions, he was instrumental in building the company from a startup to IPO with double-digit, year-over-year growth. Paul holds a Bachelor of Science in Business Administration from Southern New Hampshire University where he graduated Summa Cum Laude.


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