The Stormwater Coalition

Saturday, December 29, 2012

Consumers to increase holiday CE spending by over 33% compared to 2011, with tablets overtaking laptops as hottest item

New Consumer Analytics research from Parks Associates indicates U.S. consumers plan to spend over 33% more on CE devices this holiday season compared to last year, with the total amount increasing from $793 per household in 2011 to $1,058 in 2012. The survey of 2,500 U.S. broadband households, fielded in October/November 2012, found 63% of households plan to make a CE purchase, a 37% increase over last year. Tablets and smartphones are the hottest items, and consumers express th ...read more

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