"Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could," Glenn Hower, senior analyst for media/entertainment at market research firm Parks Associates, told Fortune. However, he added, similar attempts by political figures – such as Sarah Palin, the 2008 Republican vice presidential candidate, who launched a short-lived subscription web channel in 2014 – have failed.
Yet despite the fact that a study by Parks Associates last year found that subscription video on demand (VOD) services like Netflix stand to lose $500 million per year due to password sharing, VOD executives are enthusiastic about service sharing.
From the article "Does Sharing Your Netflix Password Make You A Criminal?" by Christina Beck.
The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart by offering new TV episodes faster than its rivals; making viewers wait longer could limit its appeal.
"Hulu's DNA has been recent episodes of TV shows," said Glenn Hower, an analyst at the research firm Parks Associates.
From the article "Why TV Companies May Soon Cut Back On ...read more
Last year, Amazon’s Fire TV, which can use a wired connection, and the Fire TV Stick, which is wireless, became the third-highest selling set-top video streaming boxes, behind offerings by Roku and Google, a report by the market research firm Parks Associates found in August.
From the article "Why Amazon is banning sales of Apple and Google streaming media boxes" by Max Lewontin.
Earlier this year, Google launched the Android version of its Play Music app, which is intended to compete with stream-on-demand services such as Spotify and Rdio. Today, the Google Play Music software finally lands in the iOS ecosystem, in the form of an app customized for the iPhone.
Streaming music services are a big business these days, and the market is only expected to grow. According to market analytics firm Parks Associates, the number of music streaming subscribers ...read more
Consumer demand for identity protection and the market opportunities for service providers to leverage value-added identity protection services to enhance customer relationships and drive sales growth.