Thursday, December 05, 2013

Apple is now the most desired desktop brand in the US

It is the first time Apple has topped Parks Associates’ list of the most desirable brands in the desktop computer category.

The company has topped the research company’s list of most desired brands for tablets, smartphones, MP3 players and streaming devices for the last couple of years.

“Apple topped the list of intended brands for desktop purchases for the first time this year,” John Barrett, Parks Associates director of consumer analytics, said in a statement on Wednes ...read more

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