Investment U

Thursday, July 10, 2014

The $3.3 Billion Fight Between Video Streaming Devices

As competition grows, so has the market. This year, more than 20% of households own a streaming media player. That is up from 14% two years ago, according to market research firm Parks Associates.

Even with spreading popularity, device makers still struggle to keep consumers engaged. In the case of Google’s Chromecast, online page views declined from 78% to 73% in the past few months.

"Streaming media players are starting to play a bigger role in home entertainment, but more

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