Access and Entertainment

The COVID-19 pandemic has radically altered work routines for everyone. With “non-essential” employers mandating remote work, many of the connected services and solutions Parks Associates studies are now essential in ensuring everyone in the household can work from home and entertain-in-place. 360 View: Broadband Services in the US , a Parks Associates study of 10,000 US broadband households in Q3 2019, reports that 76% of US broadband households said life would be much more...
 
by Steve Nason | Apr. 3, 2020
Tags: none
OTT service churn reached 35% in 2019, up from 28% in 2018. As the OTT video market evolves and becomes more competitive, service providers are increasingly focused on engaging and keeping their subscribers and less focused on simply acquiring them. Because of this, customer engagement has become a critical element of success for video services. Service providers are using a variety of tools, incentives, and strategic partnerships to drive subscriber or viewer engagement and grow their...
 
by Parks Associates | Mar. 12, 2020
Tags: online video, OTT, Webcast

The traditional pay-TV industry has faced immense pressure since the era of streaming video on-demand, evidenced by years of cable and satellite subscriber losses from all providers. The shift to online video consumption has forced traditional players to adjust their strategies, or suffer the consequences. As traditional pay-TV providers realign their focus to more profitable broadband services, partnerships with online pay-TV providers continue to arise. In February 2020, the following...
 
by Brandon Riney | Mar. 10, 2020
Tags: OTT, pay TV, streaming
Contributing Author: Steve Nason The big question ahead of Netflix’s upcoming earnings call on January 21 centers on the impact that Disney+ has had on Netflix’s domestic subscriber count and growth in subscriptions. There is significant concern in the industry that Disney’s service will prompt some of Netflix’s subscribers to drop the service. There are likely a small number of Netflix subscribers who subscribed solely for the Disney content and will now cancel in...
 
by Brandon Riney | Jan. 20, 2020
Tags: OTT, streaming

The availability of OTT video services on multiple platforms is a key component of reaching new audiences. Due to the high cost and effort required to develop support on any given platform, services prioritize certain connected devices, at least initially. As a service matures, it continues to add support for new devices in order to capture feasible markets and provide current subscribers with additional ways to access content. As the market for OTT services evolves, new opportunities for...
 
by Brandon Riney | Jan. 15, 2020
Tags: connected CE, online video, OTT, streaming
Usage of US ad-based OTT services has traditionally lagged far behind adoption of SVOD services. However, with Viacom’s high-profile acquisition of Pluto TV, Sony’s reboot of Crackle, and NBCUniversal’s announcement of an AVOD service to launch in 2020, momentum for ad-based services is picking up some serious steam. As video consumers continue to stack OTT subscriptions in order to round out their online video content portfolio, their wallets have taken a severe hit. As a result,...
 
by Steve Nason | Nov. 13, 2019
Tags: OTT, streaming

During AT&T’s WarnerMedia Day on October 29, the company announced details of its upcoming streaming service, HBO Max. Previously, sparse information existed regarding the SVOD, with only an idea of its name, a general launch date, and limited knowledge of its content library. However, event presenters uncovered highly anticipated details that have remained speculative until now. HBO Max joins others in an attempt to steal some of the thunder from the “big three”...
 
by Brandon Riney | Nov. 5, 2019
Tags: digital content, digital media, online video, OTT, streaming
After years of waiting and planning, the era of 5G has arrived. Within the past 12 months, all four of the major US mobile service providers (AT&T, T-Mobile, Sprint & Verizon) have introduced services. European operators introduced services in countries including Germany, Italy, Spain and the UK and South Korea rolled out 5G services in April. Throughout the globe, carriers have announced plans to have 5G networks operational by the end of 2019 or early 2020. 5G has long...
 
by Craig Leslie | Sep. 18, 2019
Tags: broadband, smartphones


Page of 61 Next

Premier Sponsors

alarmcom-200x180.gif

Alarm.com - Parks Associates Premier Program

alarmcom-200x180.gif

everise-200x180.jpg

Everise - Parks Associates Premier Program

everise-200x180.jpg

fsecure-200x180.jpg

F-Secure - Parks Associates Premier Program

fsecure-200x180.jpg

homematic-premier-200x180.gif

Homematic IP - Parks Associates Premier Program

homematic-premier-200x180.gif

hp-200x180.jpg

HP - Parks Associates Premier Program

hp-200x180.jpg

inspire-200x180.jpg

Inspire - Parks Associates Premier Program

inspire-200x180.jpg

mmb-200x180.jpg

MMB Networks - Parks Associates Premier Program

mmb-200x180.jpg

rrm-200x180.gif

Rapid Response - Parks Associates Premier Program

rrm-200x180.gif

roc-premier-200.gif

ROC-Connect - Parks Associates Premier Program

roc-premier-200.gif

sprosty-200x180.jpg

Sprosty - Parks Associates Premier Program

sprosty-200x180.jpg

@ParksAssociates RT @AdvancedTVNews: The next 12 months could bring some major growth to online-pay TV services, according to @ParksAssociates. via @advance

PA_Staff_Quotes_Dina_v1_600x60.jpg

PA_Staff_Quotes_Dina_v1_600x60.jpg

PA_Staff_Quotes_Steve_v1_600x60.jpg

PA_Staff_Quotes_Steve_v1_600x60.jpg

PA_Staff_Quotes_Lindsay_v1_600x60.jpg

PA_Staff_Quotes_Lindsay_v1_600x60.jpg

PA_Staff_Quotes_Steve_v2_600x60.jpg

PA_Staff_Quotes_Steve_v2_600x60.jpg