Monday, May 18, 2015

The one Netflix hack that is bringing families together

It shouldn’t come as a surprise that Americans love streaming their entertainment.

Earlier this month, I wrote that live-TV watching is becoming a thing of the past, as nearly half of all Americans say they prefer to stream their shows and movies through online services such as Netflix, Hulu and Amazon Prime.

What is interesting, however, is that many of these people who are signing in online to watch their favorite episodes aren’t paying for it.

Recent research from Parks Associates found that 11 percent of Netflix users are watching their shows on someone else’s account. Similarly, 10 percent of Hulu Plus users say they watch via an account not under their name. However, the research found that people don’t tend to share passwords when it comes to Amazon Prime, likely because doing so could authorize someone to make purchases from their account.

According to the study, “account sharing is highest among younger households.” In fact, more than 20 percent of Americans between 18-24 years old are using a streaming subscription paid for by someone not living within their home.

From the article "The one Netflix hack that is bringing families together" by Tyler Stahle.

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