Monday, September 29, 2014

Report: Game consoles most widely used video streaming devices in US

Last week, a Dallas-based market research firm published a report about American video-streaming habits, and its numbers told a story that we saw coming for years: Video game consoles have become the leading device category for video streaming app use.

On Tuesday, Parks Associates published its report, which surveyed 10,000 American homes in early 2014, and it found 44 percent of broadband-using respondents considered a game console their "primary connected" device for accessing non-gaming Internet content, particularly video apps like Netflix, Hulu Plus, and Amazon Video. Out of those console owners, "roughly three quarters" log into consoles to watch video apps at least once a week, and 40 percent of them watch over 10 hours of content a week.

The report goes on to rank broadband homes' preferred devices, with game consoles beating, in order, smart TVs (20 percent), streaming media boxes (12 percent), and Blu-ray players (nine percent). "What we find is that not every device has everything somebody wants," Parks Director of Research Barbara Kraus said in an interview with Ars. Kraus clarified that respondents were asked which device they used most. "You are going to continue using multiple devices until you have a platform that has everything you want on it," she said.

From the article "Report: Game consoles most widely used video streaming devices in US" by Sam Machkovech.


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