Thursday, February 13, 2014

Parks Associates: 16% of U.S. broadband households plan to purchase a renewable-energy power generator over the next five years

Analysts to discuss new consumer energy research at workshop to kick off 2014 Smart Energy Summit

In advance of its research workshop at 2014 Smart Energy Summit next week, Parks Associates announced new research today showing 16% of U.S. broadband households are highly likely to purchase a renewable-energy power generator over the next five years. Nearly 60% of these households plan to purchase solar panels, the most popular option among renewable-energy power generators.

"With nearly 40% of U.S. broadband households interested in purchasing energy management products for the home, consumers are taking one of two paths toward the connected home -either they acquire smart thermostats, network cameras, or smart appliances one at a time, or they purchase a connected home system that includes a bundle of safety, security, or energy-related products,” said Tom Kerber, director, energy and home controls research, Parks Associates. “Our workshop will analyze the two paths to market and the relative strengths of OEMs and service providers as they converge in the connected home.”

Parks Associates’ pre-summit workshop, "Accelerating the Adoption of Energy Management,” will be held Monday, February 17, 1:00-5:30 p.m. at the Four Seasons Hotel, Austin, Texas. Industry analysts will present detailed findings from consumer and industry studies on the home energy management markets.

"We are very excited to kick off the 2014 Smart Energy Summit with an in-depth workshop featuring expert analysis and our newest consumer data on developments and trends in the energy and home controls spaces, with a focus on consumer demand and future revenue opportunities,” said Stuart Sikes, president, Parks Associates.

Workshop sessions include:

  • Consumer Segmentation - Energy Management Adopters
  • Variable Pricing
  • The Programmable Communicating Thermostat Market
  • Bundling Home Controls and Energy Management
  • Smart Home Platforms and Energy Management
  • Interoperability Challenges and New Solutions

Registration for the workshop is available at Parks Associates will host a networking reception immediately following.

About Smart Energy Summit

Smart Energy Summit: Engaging the Consumer addresses the evolution of the consumer utility market, the impact of COVID-19 on energy management programs, and new opportunities to drive engagement in utility-sponsored programs. Virtual panels and networking sessions, featuring executive-level experts from multiple industries, address discuss strategies for utilities, service providers, retailers, software providers, and manufacturers to expand and monetize energy management and other energy-focused offerings through consumer engagement, new business models, unique partnerships, and innovative technologies.

Smart Energy Summit hosts virtual sessions on February 23-24, April 28, August 4, and October 27 in 2021. The summit agenda features leaders from utilities, state and national regulators, telecom and security companies, retailers, and OEMs. Follow the event on Twitter at @SmartEnergySmt and #SmartEnergy21. For information on speaking, sponsoring, or attending Smart Energy Summit, visit

Next: Parks Associates Announces New Consumer Satisfaction Research on Time-Of-Use (TOU) Electricity Billing and Variable-rate Pricing at 2014 Smart Energy Summit
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