Consumer interest and willingness to pay for connected appliance features

by Julia Homier | Oct. 1, 2013

New market focus research from Parks Associates, The Market for Connected Appliances, identifies the key connected appliance features desired by consumers and gauges their willingness to pay for such features, with particular attention to the demand for energy-saving features that would allow utilities to shift energy consumption to off-peak hours. It also assesses the potential to use connectivity to generate revenues through the sale of supplies (e.g., detergents) and the role of connected appliances within the broader market for home management products and services.

The research also assesses the potential to use connected features to generate reoccurring revenues through the sale of supplies (e.g., detergents) and analyzes the role of connected appliances within the broader market for home management products and services.

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Tags: Market Focus

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