Wednesday, September 02, 2009

Mobile Ad Spend to Grow 74% in 2009

A study from Parks Associates released in July said mobile advertising revenues in the US and Canada will grow from $208 million in 2009 to $1.5 billion by 2013, despite possible early consumer resistance to mobile ads. The Parks Associates report said the adoption of smartphones, 3G network data plans (or newer wireless services) and downloadable applications will spur this growth in ad revenues, with significant increases beginning in 2010.

From the article, "Mobile Ad Spend to Grow 74% in 2009"

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