Identifying Opportunities in the Internet of Things in Europe: New Consumer Study

by Kaitlin Hawkins | Apr. 10, 2014

This week, Parks Associates announced a new research venture that will look closely at the connected home market in several Western European countries. The consumer research, Emerging Power of IoT in Europe, will look at several key topics:

  • Entertainment, Content Distribution, and New Services
  • Smart Home, IoT, Energy Management Solutions
  • Connected Devices & Support Services


This research will analyze the different aspects of each market, evaluating consumption, demand, and opportunities within each space, helping providers, utilities, and developers both in Europe and other parts of the world understand the unique market factors driving behavior in Western Europe. Additionally, the report will identify and outline winning business models and strategies companies can use to attract and monetize future customers.

The countries included in this survey include Germany, the United Kingdom, Spain, France, and Italy. Additional countries can be added at a client's request.

If you would like more information on the scope of this research, please contact Parks Associates via email.



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