Global Markets - Video and Broadband Services

by Parks Associates | Jan. 25, 2012

Of all global markets, Latin America is the fastest growing market for pay-TV services, increasing by 18% between 2010 and 2011. Fueled by growing economies and foreign investment (particularly from Western Europe), Latin America is a hotbed for television delivery systems and services. OTT services are also popping up across the landscape to take advantage of the growth potential. As operators in Latin America invest in new technologies, expect to see advanced TV features emerge that rival more mature TV service markets.

At the end of 2011, approximately 660 million households worldwide subscribed to an Internet service. About 583 million received broadband service, representing 31.7% of all global households and 88.3% of all Internet households. Broadband is growing quickly throughout the world, particularly in markets such as Latin America, Eastern Europe, and Asia. Services in these regions are becoming more widely available, and increased competition is helping to bring prices down to affordable levels for consumers.

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