Monday, May 14, 2018

75% of 2017 home security installations included smart control features

CONNECTIONS™ to examine security use cases and channel strategies in driving smart home adoption

Parks Associates' Home Security: Channel Insights reports 75% of home security installations in 2017 included smart control features. In addition, 90% of U.S. security dealers now offer at least basic interactive services with their systems, 36% report security systems sales with a networked camera, and 16% report sales with a smart thermostat. Parks Associates will host CONNECTIONS™: The Premier Connected Home Conference on May 22-24 in San Francisco, to discuss the safety and security value propositions that promote smart home adoption and their impact on security sales channels.

“Security dealers continue to explore innovations to increase the consumer adoption of their offerings,” said Dina Abdelrazik, Research Analyst, Parks Associates. “Currently only 5% of dealers report including smart speakers with their security system sales, but the popularity of these devices means we will start to see more voice control options in security installations. Large security providers such as ADT and MONI/Brinks have enabled Alexa skills and certain security functionalities to be accessible via voice commands through popular voice assistants.”

Parks Associates - Home Security Installations

Abdelrazik will moderate the session “Home Security: The Expanding Market”on Wednesday, May 23. Speakers for this session:

Lewis Brown, CEO, MiOS

Mike Hackett, Co-founder and SVP, Qolsys

Jim Poder, VP, Product Management Residential Systems, Nortek

Russell Vail, EVP Market Development, Alula

Matt Wolf, Head, Partnerships, SimpliSafe

“Interactive home security continues to be the key driver in the adoption for consumer IoT solutions,” said Lewis Brown, CEO, MiOS.

“A secure home is a smart home; therefore, we’re seeing the traditional residential security market naturally converging with the IoT wave,” said Mike Hackett, Co-founder and SVP, Qolsys. “CONNECTIONS™ is the best opportunity to network and learn about new technologies enabling this convergence with new go-to-market strategies and best practices.”

“We’re thrilled to be part of this Conference,” said Jim Poder, VP, Product Management Residential Systems, Nortek. “Consumers are adopting more and more smart home technology, and it’s important to stay on top of the emerging trends to keep them engaged and connected.”

“CONNECTIONS™ is a great learning and sharing event for the connected home professional. DIY is coming of age and will be the next big thing for the security and home automation companies,” said Russell Vail, EVP, Markets, Alula.

"SimpliSafe's mission is to make every home secure, and we're always looking for innovative technology and partnerships to accomplish this goal. We're looking forward to meeting with fellow industry leaders to discuss how we can design solutions that provide value and accessibility for all," said Matt Wolf, Head, Partnerships, SimpliSafe.

CONNECTIONS™ will host more than 650 high-level executives in an intimate networking environment. The event includes a mix of market research, analysis, and industry insight designed to capture the complexity and opportunities in these interconnected markets.

For information, visit To schedule an interview with an analyst or to request specific data, contact Julia Homier at, 972-996-0214.


Parks Associates' 24th annual CONNECTIONS™: The Premier Connected Home Conference will take place November 10-12, 2020, online, as part of the Virtual CONNECTIONS Community.

The annual CONNECTIONS™ conference hosts more than 650 executives from the connected entertainment, security, smart home, health, and energy industries. CONNECTIONS™ provides networking opportunities combined with visionary keynotes and conference sessions focused on technology innovations, consumer research on adoption and trends, product and service forecasts, and evaluation of new business strategies, partnerships, monetization opportunities, and value-added service design. The event also features a research workshop with a deep dive into Parks Associates’ consumer data and trends in the smart home markets.

Throughout the event, sponsors offer tabletop demos during virtual networking events, spotlighting new technology innovations and services for the entertainment, mobile, and smart home market segments. For more information, contact, call 972-490-1113, visit

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