Thursday, July 28, 2016

75% of diabetes patients do not use apps to manage care

Care Innovations, mPulse Mobile, and Vivify Health to discuss innovative and disruptive connected health solutions and partnerships at Connected Health Summit: Engaging Consumers

New connected health research from Parks Associates finds approximately 75% of consumers with diabetes do not use a diabetes management app to view, track, and share their diabetic care behavioral data, while 25% do not even use a glucometer. Parks Associates’ upcoming Connected Health Summit: Engaging Consumers, August 30 – September 1 in San Diego, will feature a session where Care Innovations, mPulse Mobile, and Vivify Health will discuss how new partnerships and technologies can help consumers better manage these types of chronic conditions.

“Chronic conditions account for significant percentages of healthcare costs, so the industry is investing heavily in connected health solutions to better manage these patients, which includes over 60% of all U.S. broadband households,” said Harry Wang, Senior Director of Research, Parks Associates. “But the industry also needs to increase consumer adoption and usage if these efforts are to be effective. Consumer engagement is the key to the long-term plans for cost reduction in healthcare, and Connected Health Summit focuses on strategies to improve engagement among multiple consumer segments.”

Health Programs Offered by Employer

Keynote speakers for the event include Annette Brüls, President, Diabetes Service and Solutions, Medtronic; Alex Hurd, Senior Director, Product Development, Growth and Payer Innovation -- Health & Wellness, Walmart;  Dr. David Rhew, Chief Medical Officer and Head of Healthcare and Fitness, Samsung Electronics America; and Stuart Slutzky, Chief, Product Innovation, HumanaVitality.

“Health insurers have the ability to impact consumers’ health conditions and curb healthcare costs. Many have aggressively expanded wellness programs, particularly through employers,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “Awareness, however, is limited. Only 36% of U.S. consumers living in broadband households know that their employer offers a sponsored wellness program, and among them, more than half choose not to use it. Partnerships with players in the tech industry could raise awareness and wellness program participation.” 

Kent will moderate the session “Connected Health Partnerships: Strategies to Manage Chronic Conditions,” 11:15 a.m. on September 1, with the following speakers:

  • Marcus Grindstaff, Chief Operating Officer, Care Innovations
  • Christopher Nicholson, CEO, mPulse Mobile
  • Eric Rock, CEO, Vivify Health

Parks Associates is hosting the complimentary webcast “Disruption and Innovation in the Top-three Digital Health Markets” today at 1:00 pm CT. Register at to attend the live event or to receive the webcast materials, with a link to the recording available on demand following the event.

The third-annual Connected Health Summit is an executive conference focused on remote health monitoring and care management for accountable care; consumer-centric wellness and fitness solutions; independent living technologies and services; and innovative virtual/convenience care models.

Conference sponsors include Independa, higi, ARM, Care Innovations, Healthways,, Honeywell, MEDL Mobile, MultiTech, New Fields Technologies, PokitDok, Z-Wave, ZigBee, the California Health Care Foundation, and Home8.

To schedule a meeting with an analyst or speaker, contact Holly Sprague at, 720.987.6614.

About Connected Health Summit: Consumer Engagement and Innovation

Parks Associates’ Connected Health Summit is an executive conference focused on the impact of connected devices and IoT healthcare solutions on consumers at home.

Connected Health Summit provides insights on consumer behaviors and changing demands driven by the COVID-19 pandemic and new business models, IoT technologies, and deployments emerging to target these new needs. The conference addresses opportunities for new solutions, including smart home platforms, on-demand services, voice assistants, and wearables, to empower consumers, caregivers, and providers with new insight into patient health and to meet the growing demand for services in independent living, chronic care management, remote access to care, and wellness and fitness.

The ninth annual Connected Health Summit: Independent Living and Wellness will feature an in-person conference in September 2022 and virtual sessions on January 20: Health and Home: State of the Market; March 24: Telehealth and Remote Monitoring: Health to Home; June 16: Smart Home and Health: Modern Living; and October 6: Seniors and Caretakers: Living

Follow the event on Twitter at @CONN_Health_Smt.

Next: 11% of consumers with chronic conditions do not have a primary care doctor
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