3DTV coming of age soon

by Pietro Macchiarella | Aug. 18, 2010

Jim O'Neill wrote a very nice overview of 3DTV on FierceIPTV. 3D TV graphic

The concept of 3D is becoming more of a reality as 3D-ready consumer electronics become more affordable and the availability of content increases.

There are many obstacles on the way to success: low consumer engagement, difficulties in marketing 3DTV effectively, advertising issues, etc.

However, as I told Jim, "there is no doubt in my mind that 3D is here to stay, and it will be a standard feature in sets being sold."

Increasing consumer awareness, lower prices, and quality content will contribute to its success.

Tags: 3D

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