"apps" articles

Parks Associates research finds that 75% of smart watch owners and 68% of fitness tracker owners are using their devices every day . How are consumers utilizing digital health applications? This new infographic below highlights the top 10 ways consumers use health apps the most, including tracking resting heart rates and consumed calories, setting exercise goals, and logging food and drink. Notably, almost half (48%) of daily app users utilize their health devices to track the...
Nina Bhatia , Managing Director, Centrica Connected Home (Hive), provided insights to Parks Associates' analyst team regarding how they've created a family of connected devices and services that turn a home into a smart home.  By knowing their customers' needs, and what driving forces encourage smart home integration, helps Hive to better serve their customers and ease their fears about integrating connected home products and services. Nina will participate on the session,...
Distracted driving is a critical and growing issue. IoT Peggy Smedley kindly invited me to join her show this week as she focuses on IoT and Transportation this month, particularly in regards to distracted driving. Listen to the full interview. Parks Associates research shows that 92% of U.S. car owners perform activities that require mobile or Internet connection while driving , and more than 60% do so routinely. These activities include making calls, accessing maps,...
Uber announced plans to debut a flying car network, called Uber Elevate, in the Dallas-Fort Worth area and Dubai by 2020. Parks Associates is based in Dallas, and I can’t believe our good luck at having been chosen to be on the forefront of this effort. Still, let’s assess the reality. First, Uber’s “flying car” is a misnomer. The initiative is designed to launch electric or hybrid aircrafts that take off and land vertically and are designed to fly short ranges....
The traditional watch market faces two forms of competition from the CE space. First, the ubiquity of smartphones decreases the need for a separate timepiece. Second, the smart watch category challenges the traditional watch segment directly. Shipments of Swiss-made watches fell by over 14% from July 2015 to July 2016, and traditional watch sales declined across all price categories. Recent Parks Associates research assessed the impact of smart watches on the traditional watch...
 
by Jennifer Kent | Mar. 15, 2017
Tags: Apple, apps, mobile, smart watch, smartphone, wearable
The sharing economy is a phenomenon describing new business models built on the proliferation of smartphone and app use that are supported by shared resources from device owners. These business models are augmented by real-time data including location, instant gratification, on-demand pricing, and easy payment options. From sharing reviews through Yelp to sharing car rides using Uber, smartphone owners and app users have become suppliers of resources and participants of new business use...
We recently released a  complimentary whitepaper  examining the top trends in the connected home, health, and mobile industries.  Top 10 Consumer IoT Trends in 2017 , which features insight from Parks Associates’ analyst team, examines key topics driving growth and monetization of the IoT. Wearables and smart watches are expanding as healthcare tools and will be integrated with other IoT applications. The market for smart watches, and for wearables...
We recently released a complimentary whitepaper examining the top trends in the connected home, health, and mobile industries. Top 10 Consumer IoT Trends in 2017 , which features insight from Parks Associates’ analyst team, examines key topics driving growth and monetization of the IoT. Consumerization of healthcare services and devices drives integration with smart home ecosystems and new business models. Connected healthcare is taking a more prominent role in the...

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