"pay TV" articles

Long an advertising and ratings powerhouse for the Peacock, one of the hottest stories to come out of Rio is the decline in NBC viewership ratings for the Games of the XXXI Olympiad. There are several reasons the Rio Olympics broadcasts are not resonating quite as highly with viewers: Broadcast Delays – As has been the case in previous years, NBC delays some of its most popular events for primetime broadcast. This leads to the possibility of event results hitting the press...
 
Pay TV is fighting a battle on two fronts . Fighting the slow erosion of the core business is one, both through retaining existing subscribers and attracting the newest generation of consumers to pay TV. The second is the fight for premium revenues, uptake of premium pay TV services including VoD, pay-per-view, DVR, and premium channels. Nowhere is this struggle more evident than in North America, home to some of the highest pay TV ARPUs in the world , fueled in part by uptake of...
 
by Brett Sappington | Aug. 2, 2016
Tags: online video, operator, OTT, pay TV
It seems that everyone is talking about security nowadays. Each week, news stories present headlines of new breaches or, more troubling, breaches that happened months or years ago that were only recently discovered. In the past two weeks alone, security-related stories ran regarding recognizable brands and government organizations, such as Morgan Stanley , LinkedIn , Myspace , and school districts in New Hampshire and Colorado . Each story underscores the scope of the...
 
by Brett Sappington | Jun. 27, 2016
Tags: OTT, pay TV, privacy, security
With declining sales in many connected home entertainment categories, consolidation in the TV industry over the next five years will continue to have an impact. Television manufacturing and distribution is a prime example. In the U.S., more than 70% of U.S. broadband households use one of five brands—Samsung, Vizio, LG, Sony, and Panasonic—as their primary flat-panel TV. A similar concentration of four TV brands are purchased by 68% of U.S. broadband households for all flat-panel...
 
by Barbara Kraus | May. 11, 2016
Tags: connected CE, pay TV, smart TV
According to Parks Associates research, 33% of U.K. broadband households subscribed to an OTT video service as of 3Q 2015. New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players. Nearly 20% of U.K. broadband households have recently used a Netflix service, despite the free OTT catch-up...
 
Today, 59% of U.S. broadband households subscribe to an OTT video service. Two-thirds of broadband households own a connected entertainment device, and more than one-quarter own a streaming media player. 2015 saw key trends in the connected entertainment world, trends that will continue to affect the industry in 2016. As the new year progresses, players in the global market will face new opportunities and challenges. Parks Associates and Lynx Technology recently partnered...
According to a Reuters report published this week, Spain-based media giant Telefonica SA is considering the possible purchase of AT&T's Latin American assets. The assets include cable and satellite TV operations in Brazil, Colombia, Venezuela, Argentina, as well as several other counties that were part of AT&T's $49 billion acquisition of DIRECTV. According to Parks Associates research , over 1.6 billion households worldwide will subscribe to a pay-TV service by...
 
by Brett Sappington | Jan. 20, 2016
Tags: latin america, operator, pay TV
The Internet of Things (IoT) has expanded to influence every aspect of the broadband household and connected consumer. Connected CE and smart devices can leverage the IoT to offer new and innovative functionality, including data analytics and personalization, and create new business opportunities in connected entertainment and smart home solutions. Parks Associates analysts have identified several key disruptors that will influence multiple sectors of the connected home and IoT in...

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