"digital media" articles

William Morris Endeavor - International Marketing Group (WME-IMG) bought the UFC earlier this month for $4 billion. WME-IMG is a conglomerate of two accomplished agencies: talent agency WME specializing primarily in movies, television, and music, and IMG’ focusing on management for international sports and events. Brothers and co-owners of the UFC, Lorenzo and Frank Fertitta, are stepping down after the sale is finalized, but Dana White will remain on in his current role as...
Protecting customer information is not just about protecting the customer but also protecting the operators’ investments in video analytics data. Any security breach reduces customer trust in their video service provider and reduces the trust of vendors, partners, and advertisers in the ability of an operator to provide valuable analytics information and insight. Join Parks Associates and Verimatrix on Tuesday, July 19 for a complimentary one-hour industry webinar  examining...
The BroadbandTV Event , co-located with the FTTH Connect, was where Tier two and three providers of fiber broadband internet service came to learn about content. I was privileged enough to moderate a panel on the Evolution of OTT with Robert Saunders (President & co-founder of Skitter TV) , Chris Lavin (CTO of ONE CONNXT), and Chris Beatson (CTO of NeoNova Networks). Millennials are always brought up in any discussion about over-the-top video services, and...
VidCon, online video's takeover of the Anaheim Convention Center, was interesting, thought provoking, educational, and honestly a lot of fun. Between keynotes and discussions on the future of online video, I witnessed mass gatherings of fan communities and enjoyed unexpected brief meetups with Dr. Lindsey Doe of sex ed channel Sexplanations, and Michael Stevens, creator and longtime host of the channel Vsauce. Amidst the controlled chaos of online video's biggest gathering, a few key...
 
by Glenn Hower | Jun. 30, 2016
Tags: digital content, digital media, millennials, online video, OTT, streaming
It appears that Comcast and its film and television subsidiary NBCUniversal will rule the Kingdom of Far Far Away after the media giant purchased Shrek franchise parent company DreamWorks Animation in a $3.8 billion acquisition announced earlier today . While the price is hefty, Comcast may not suffer from sticker shock when considering the advantages DreamWorks Animation’s assets provide Comcast’s already vast portfolio. The deal positions NBCUniversal to compete...
 
by Glenn Hower | Apr. 28, 2016
Tags: digital content, digital media, online video, OTT
According to Parks Associates research, 33% of U.K. broadband households subscribed to an OTT video service as of 3Q 2015. New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players. Nearly 20% of U.K. broadband households have recently used a Netflix service, despite the free OTT catch-up...
 
Today, 59% of U.S. broadband households subscribe to an OTT video service. Two-thirds of broadband households own a connected entertainment device, and more than one-quarter own a streaming media player. 2015 saw key trends in the connected entertainment world, trends that will continue to affect the industry in 2016. As the new year progresses, players in the global market will face new opportunities and challenges. Parks Associates and Lynx Technology recently partnered...
Tata Trusts and Prodea Systems announced that 75 million residents will now be able to benefit through their partnership which aims to bring more residents of the state of Rajasthan online and enables them to access important information and services in the areas of health, finances, agriculture, farming, education and entrepreneurship. This initiative that will be supported by the Government of Rajasthan and the Non-Government Organizations representing their constituents, will...
 
by Parks Associates | Dec. 8, 2015
Tags: Asia, digital media

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