"digital media" articles

The BroadbandTV Event , co-located with the FTTH Connect, was where Tier two and three providers of fiber broadband internet service came to learn about content. I was privileged enough to moderate a panel on the Evolution of OTT with Robert Saunders (President & co-founder of Skitter TV) , Chris Lavin (CTO of ONE CONNXT), and Chris Beatson (CTO of NeoNova Networks). Millennials are always brought up in any discussion about over-the-top video services, and...
VidCon, online video's takeover of the Anaheim Convention Center, was interesting, thought provoking, educational, and honestly a lot of fun. Between keynotes and discussions on the future of online video, I witnessed mass gatherings of fan communities and enjoyed unexpected brief meetups with Dr. Lindsey Doe of sex ed channel Sexplanations, and Michael Stevens, creator and longtime host of the channel Vsauce. Amidst the controlled chaos of online video's biggest gathering, a few key...
 
by Glenn Hower | Jun. 30, 2016
Tags: digital content, digital media, millennials, online video, OTT, streaming
It appears that Comcast and its film and television subsidiary NBCUniversal will rule the Kingdom of Far Far Away after the media giant purchased Shrek franchise parent company DreamWorks Animation in a $3.8 billion acquisition announced earlier today . While the price is hefty, Comcast may not suffer from sticker shock when considering the advantages DreamWorks Animation’s assets provide Comcast’s already vast portfolio. The deal positions NBCUniversal to compete...
 
by Glenn Hower | Apr. 28, 2016
Tags: digital content, digital media, online video, OTT
According to Parks Associates research, 33% of U.K. broadband households subscribed to an OTT video service as of 3Q 2015. New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players. Nearly 20% of U.K. broadband households have recently used a Netflix service, despite the free OTT catch-up...
 
Today, 59% of U.S. broadband households subscribe to an OTT video service. Two-thirds of broadband households own a connected entertainment device, and more than one-quarter own a streaming media player. 2015 saw key trends in the connected entertainment world, trends that will continue to affect the industry in 2016. As the new year progresses, players in the global market will face new opportunities and challenges. Parks Associates and Lynx Technology recently partnered...
Tata Trusts and Prodea Systems announced that 75 million residents will now be able to benefit through their partnership which aims to bring more residents of the state of Rajasthan online and enables them to access important information and services in the areas of health, finances, agriculture, farming, education and entrepreneurship. This initiative that will be supported by the Government of Rajasthan and the Non-Government Organizations representing their constituents, will...
 
by Parks Associates | Dec. 8, 2015
Tags: Asia, digital media
Earlier this month, Netflix made an unpopular (but at the same time necessary) decision to raise prices. The price hike was $1 per month and only applied to its second tier of service, which includes HD video and allows for two simultaneous video streams. Speculation arose that the Netflix price increase was tied to issues with password sharing, which Parks Associates covered heavily in The Cost of Piracy earlier this May. Naturally, this reignited the conversation surrounding OTT...
 
by Glenn Hower | Oct. 19, 2015
Tags: digital content, digital media, online video, OTT, streaming
Parks Associates director of research Brett Sappington provides insight and commentary on the future acquisition of DIRECTV by AT&T : The merger did not really diminish competition in the U.S. market. Approval was widely expected. The bigger impact is clearly outside of the U.S., where AT&T is now making investments to build upon DIRECTV’s existing position in Central and South America. We expect AT&T to quickly roll out new voice,...

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