"digital content" articles

Nintendo has garnered a lot of attention over the past week, not just because of app downloads, but also in revenue gained from storefront businesses looking to lure customers by luring Pokemon. Restaurants around the world are turning into Pokemon gyms, and paying on a cost per visit basis, meaning that Nintendo's profits are dependent on heavy foot traffic above all. However, once enthusiasm wanes, Pokemon Go becomes about gameplay, and in that respect, it is not unique. Pokemon...
 
by Ruby-Ren Bond | Jul. 13, 2016
Tags: apps, digital content, gaming, millennials, mobile, multiscreen, virtual reality
The BroadbandTV Event , co-located with the FTTH Connect, was where Tier two and three providers of fiber broadband internet service came to learn about content. I was privileged enough to moderate a panel on the Evolution of OTT with Robert Saunders (President & co-founder of Skitter TV) , Chris Lavin (CTO of ONE CONNXT), and Chris Beatson (CTO of NeoNova Networks). Millennials are always brought up in any discussion about over-the-top video services, and...
VidCon, online video's takeover of the Anaheim Convention Center, was interesting, thought provoking, educational, and honestly a lot of fun. Between keynotes and discussions on the future of online video, I witnessed mass gatherings of fan communities and enjoyed unexpected brief meetups with Dr. Lindsey Doe of sex ed channel Sexplanations, and Michael Stevens, creator and longtime host of the channel Vsauce. Amidst the controlled chaos of online video's biggest gathering, a few key...
 
by Glenn Hower | Jun. 30, 2016
Tags: digital content, digital media, millennials, online video, OTT, streaming
It appears that Comcast and its film and television subsidiary NBCUniversal will rule the Kingdom of Far Far Away after the media giant purchased Shrek franchise parent company DreamWorks Animation in a $3.8 billion acquisition announced earlier today . While the price is hefty, Comcast may not suffer from sticker shock when considering the advantages DreamWorks Animation’s assets provide Comcast’s already vast portfolio. The deal positions NBCUniversal to compete...
 
by Glenn Hower | Apr. 28, 2016
Tags: digital content, digital media, online video, OTT
Technology for securing content and preventing piracy falls into two categories: technologies that identify and allow tracking of content and technologies that restrict access to content. Digital fingerprinting, watermarking, conditional access, and digital rights management are all solutions to help secure content. Digital fingerprinting and watermarking technologies play a significant role in identifying copyrighted content that is being distributed or accessed illegally and...
 
by Glenn Hower | Dec. 28, 2015
Tags: digital content, OTT, pay TV, security
It seems this fall has been a great time for streaming services in the United States.  Google has introduced its ad-free YouTube Red and YouTube Music services, available free of charge to Google Play subscribers, and now T-Mobile has expanded its unCarrier approach to video as well as music. I'm talking about T-Mobile's new Binge On feature, available to subscribers of T-Mobile's 6GB plans or higher.  Last year T-Mobile introduced Music Freedom, a feature that offered...
Earlier this month, Netflix made an unpopular (but at the same time necessary) decision to raise prices. The price hike was $1 per month and only applied to its second tier of service, which includes HD video and allows for two simultaneous video streams. Speculation arose that the Netflix price increase was tied to issues with password sharing, which Parks Associates covered heavily in The Cost of Piracy earlier this May. Naturally, this reignited the conversation surrounding OTT...
 
by Glenn Hower | Oct. 19, 2015
Tags: digital content, digital media, online video, OTT, streaming
I just finished attending AT&T’s annual industry analyst summit. This two-day event provides the analyst community a first-hand, interactive experience with AT&T’s leadership team. As usual, the event not only offered the latest visions from AT&T, but also allowed us to hear and probe AT&T’s reasoning and approaches behind their initiatives. Here are the five things that I believe AT&T has done differently, and better, than its archrival Verizon....

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