"cloud services" articles

Parks Associates continued its twenty-sixth annual CONNECTIONS™  conference with our in-person conference in Frisco, Texas on May 17-19. Amanda Forsyth, Director of Product Management at Cognitive Systems. Ahead of the conference, Amanda provided insights on how smart home products are evolving and consumer insights that will have an impact over the next few years. Amanda spoke on the panel, Health and Wellness Solutions: Expanding the Market, on May 19 at 1:00 PM CT which...

While the use of smart home devices and appliances is mostly among early adopters, many markets will inch closer to the early majority in the next few years. The integration of new technologies in consumers’ lives is forcing service providers and manufacturers to rethink technology solutions to meet the changing needs of the post-pandemic world. Convenience, comfort, and peace of mind remain the leading drivers of smart home device adoption. But, other factors influencing growth...

A video service seeking to maximize its available market, reach, and related revenue potential needs to support a variety of device types and platforms. Beyond simple maximization of the available market, Parks Associates data suggests that broad multiplatform support is a necessity for video services in the current consumer video consumption climate. Our consumer data shows that 39% of broadband households watch video using all platforms: TVs and TV-connected devices, mobile devices,...

Professional monitoring operators leverage their strengths by being always-on and available to communicate with their user to demonstrate the value they add beyond traditional monitoring solutions. Connected devices in the home add new capabilities, particularly around monitoring services. Consumers continue to embrace connected devices and services in their homes, opening up new opportunities across different verticals: Energy Management Smart thermostats, along with...

Despite slow and steady growth of the smart home, issues related to perceived weak value proposition still top the list of purchase inhibitors for smart home devices. Now, 37% of US internet households have a smart home device with smart doorbells topping the list at 15% adoption. Smart light bulbs, networked cameras, and smart thermostats are the next highest adopted smart home devices according to ongoing Parks Associates quarterly research of 10,000 internet households. Parks...

The gaming industry is in the midst of a transition towards greater multiplatform play and greater dependence on recurring subscription service revenue. The increasingly mobile connected consumer fuels the momentum behind mobile gaming. Consumer interest in multiplayer gaming, particularly on PC and gaming consoles, continues to be healthy. Game industry competitors are investing in growing their services revenue as consumers find subscription access to multiplayer capabilities, game...

At Design & Construction Week, Parks Associates—in collaboration with LG Electronics—recently led industry executives in discussions on consumer attitudes and behaviors towards new smart home technologies and connected devices. Here are insights from Sein Veit, VP, Product Management, GE Lighting, who participated in the panel, “ Design for Modern Living: Connectivity Driving New Trends. ” How do consumers view technology now versus before the Pandemic? During...

In a year unlike any other, CES 2021 similarly proceeded unlike any CES before it, with the virtual event bringing the show to arguably its broadest audience yet. One aspect of the show that remained similar to previous years was the high-profile prominence of the latest and greatest television announcements from CE industry leaders. In contrast to years past however, CES 2021 saw the traditional TV market leaders redoubling their efforts to differentiate their sets in the face of...