Press Releases

Thursday, March 11, 2021

Parks Associates introduces Consumer Insights Dashboards to track adoption and usage of connected home products and services

On average, US broadband households with smart home devices own more than seven devices

International research firm Parks Associates today announced  Consumer Insights Dashboards, new services that track adoption, demand, and market changes for  smart home, security, consumer electronics, broadband, and video services. Consumer Insights Dashboards provide an ongoing view of each market, with quarterly or biannual deliverables that provide industry benchmarks and consumer tre ...read more

Thursday, March 04, 2021

Parks Associates’ landmark research addresses the impact of COVID-19 on consumer technology and home services markets

Forty-five million US broadband households engaged in remote work or schooling

Landmark research from Parks Associates, which measures the impact of the COVID-19 pandemic on consumer attitudes and behaviors regarding connected home technologies, reveals that over 90% of US broadband households report making a significant change to their lifestyle to avoid catching COVID-19 and to limit its spread.

Parks Associates also finds that 51% of US broadband households bough ...read more

Tuesday, March 02, 2021

More than 12 million US households have cut the cord on their home’s broadband service

New research on the US broadband market estimates the US has more than 15 million households that have only mobile broadband service

New research from Parks Associates reports more than 12 million US households have cancelled their home broadband service and use only mobile broadband for their internet needs. Adoption and Perception of Broadband finds there are more than 15 million households in the US that have only a mobile broadband service, which includes more than three ...read more

Monday, February 22, 2021

60% of US broadband households willing to pay for a power backup service

Uplight, Austin Energy, and more industry leaders to discuss emerging business models and impact of COVID-19 on adoption of energy management solutions at Smart Energy Summit

Parks Associates will host the first session of the twelfth annual Smart Energy Summit: Engaging the Consumer tomorrow, February 23, with two virtual sessions featuring visionary presentations and interactive discussion with executives from Uplight, Austin Energy, Universal Electronics Inc., and STRATIS ...read more

Thursday, February 18, 2021

Parks Associates releases whitepaper analyzing key trends in smart home, security, connected health, consumer electronics, and OTT

New whitepaper highlights key announcements from CES® 2021 and emerging technology trends across consumer technology markets

A new whitepaper from Parks Associates reports 40% of US broadband households have trialed at least one OTT video service during the COVID-19 crisis, while one-third of smart home device owners have increased usage of these products. The whitepaper “2021 Consumer Tech Trends to Watch” highlights some of the biggest announcements from CES® 2021 and the ...read more

Tuesday, February 16, 2021

43% of consumers prefer energy providers that offer renewable energy sources like solar and wind in addition to traditional sources like oil and gas

Bidgely, Cox, Eliq, Landis+Gyr, EPA, Schneider Electric, and more address residential energy management and clean energy at Smart Energy Summit

Parks Associates will host the 12th annual Smart Energy Summit: Engaging the Consumer in 2021 with multiple virtual sessions taking place February 23-24, April 28, August 18, and October 27. The executive conference, sponsored by Bidgely, Austin Energy, Ossiaco, and FLO, examines the evolution of the consumer utility market.  New res ...read more

Thursday, February 11, 2021

34% of US broadband households own a smart home device, and 23% own three or more smart home devices

CONNECTIONS™: The Premier Connected Home Conference addresses consumer demand and new business models in the connected home and SMB market 

International research firm Parks Associates today announced the topics and call for papers for the firm’s CONNECTIONS™: The Premier Connected Home Conference, hosting virtual sessions March 24, May 12, May 25-26, July 14, August 18, September 22, and November 9-10. Celebrating its 25th year, CONNECTIONS™ brings together industry leaders ...read more

Wednesday, February 10, 2021

24% of US broadband households with fixed broadband service likely to upgrade in the next six months

New research addresses continuing impact of COVID-19 on broadband usage, CE product adoption, OTT service stacking, and churn rates  

Parks Associates today released a new Quantified Consumer study, COVID-19: Impact on Communications and Entertainment, which reveals that in 3Q 2020, more than 50% of US broadband households reported that their broadband usage has increased since the start of the COVID-19 crisis. While consumers report broadband performance is keeping pace wit ...read more

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