Access and Entertainment

The Consumer Electronics Show has become such a staple in the life of analysts and the consumer technology industry, I actually now find myself surprised that the dates for CES are not pre-printed on calendars, much like Presidents Day or Groundhog Day. CES veterans often the same dueling anticipations - new discoveries vs. travel hassles and big crowds. Ultimately, the hope of the former overshadows the dread of the latter, and we visit the booths, presentations, press events, and...
 
by Brett Sappington | Jan. 10, 2018
Tags: none
Speaking from an entertainment focus at CES, nearly everyone I met with talked about being able to provide a single, unified interface for all the video products and services that consumers are using. And when you think about it, it makes complete sense why that is such a big deal. We have reached the point where using two or more video services is becoming the norm rather than the exception to a rule, and because users have to sort through the several different services they use to...

OTT video is reshaping the U.S. entertainment marketplace—Parks Associates research shows nearly two-thirds of U.S. broadband households have an OTT service, and one-third have more than one subscription. This growing trend is increasing demand on home and mobile networks as consumers spend more bandwidth streaming media on their televisions, tablets, and phones. In the infographic below, Parks Associates highlights how online video consumption is impacting broadband speeds across...
 
Crunchyroll is partnering with Twitch.tv to offer a 6-day Crunchyroll marathon on the gaming-focused live streaming platform. The marathon started today on July 27, and it will run back-to-back episodes of entire series 24 hours a day for nearly 20 different anime hits. The episodes are free to watch on Twitch.tv, containing ads unless viewers are Twitch Prime subscribers (either purchased separately or as an added benefit of being an Amazon Prime subscriber). Viewers...

Parks Associates research shows that more than 63 million U.S. broadband households subscribe to an OTT video service , and 36% of U.S. broadband households have at least one streaming media player. OTT services have allocated substantial portions of their marketing efforts to enforce their positions in the mainstream market. Hulu and Netflix used Super Bowl LI to capture the large audiences to promote their original content, while Amazon and Netflix were awarded for their efforts...
 
by Parks Associates | Jun. 26, 2017
Tags: CONNECTIONS, OTT, pay TV, streaming
As reported by the Wall Street Journal  Sunday and confirmed by Comcast and Charter press releases yesterday, the two cable giants have entered into an agreement to work together as they each enter the highly competitive wireless communications industry. From an operational and competitive standpoint, the partnership makes good sense. While both have extensive Wi-Fi networks, Comcast and Charter are newbies in the cellular world. Thus, any efforts to create greater...

Amazon and Netflix went head-to-head at the 2017 Golden Globes Sunday night, as the OTT video services’ original content was up for several awards. Original content has become an increased focus for OTT video services. Original content provides streaming services with a less expensive option to accumulate new content compared to acquiring licenses from outside sources. In addition, with over 190 OTT video services in North America, original content can create differentiation among...
 
by Alexandra Martin | Jan. 11, 2017
Tags: Amazon, digital content, online video, pay TV, streaming
Hoping to be thought of as a gift for video lovers during the holiday season? 12 OTT video services are offering promotions for new subscribers. Below are the 12 Deals of OTT Video Services this holiday season: According to Parks Associates data, 63% of U.S. broadband households subscribed to a video service in 3Q 2016. Of those, 51% subscribed to one of the top 3 OTT services : Netflix, Amazon Video, and Hulu. Hulu is included in the 12 deals with its "get 3...
 
by Alexandra Martin | Dec. 20, 2016
Tags: cord cutting, online video, OTT, streaming


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@ParksAssociates RT @AdvancedTVNews: The next 12 months could bring some major growth to online-pay TV services, according to @ParksAssociates. via @advance

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