Future of Video

Thursday, December 10, 2020

Nearly one in ten US broadband households cancelled at least one video service during the COVID-19 crisis

Revry, ESPN, Comcast, Liberty Global, VIZIO, A+E Networks, Fandango, You.i TV, Intel Sports, NFL, and Newsy discuss importance of content and sports programming at Future of Video

Parks Associates research finds that, as of May 2020, 8% of US broadband households cancelled at least one video service due to the COVID-19 crisis, including 4% of that cancelled a traditional pay-TV service, due in large part to the cancellation of sports programming. The research firm will host ...read more

Wednesday, December 09, 2020

47% of US broadband households subscribe to Amazon Prime Video

Amazon, Cinedigm, Kaltura, Reelgood, TiVo, and more share insights at Future of Video

OTT video service research from Parks Associates finds 47% of US broadband households subscribe to Amazon Prime Video, second only to Netflix among subscription-based OTT video services in the US. The international research firm will host the third annual Future of Video: OTT, Pay TV, and Digital Media, a virtual conference on December 14-16, featuring the session “Age of Video Aggregation, ...read more

Tuesday, December 08, 2020

Churn rate drops to 38% among OTT services and 49% among vMVPDs

Wicket Labs, Deltatre, Penthera, Crackle Plus, and Pure Flix share insights at Future of Video

New Parks Associates research finds the overall annual churn rate for OTT services, representing those subscribers who have cancelled a service as a percentage of the current subscriber base, dropped from 46% in 3Q 2019 to 38% in 3Q 2020. As a subset of subscription-based OTT services, vMVPDs experienced an even more dramatic drop, from 84% in 2019 to 49% in 2020. The research firm ...read more

Friday, December 04, 2020

Roughly 40% of US broadband households have trialed at least one OTT video service during the COVID-19 crisis

Verizon Media, ThinkAnalytics, ContentWise, Vindicia, Salesforce Industries, and Viaccess-Orca to share strategies to improve OTT service retention at Future of Video

The third annual Future of Video: OTT, Pay TV, and Digital Media, hosted virtually by Parks Associates on December 14-16, features Verizon Media, ThinkAnalytics, ContentWise, Vindicia, Salesforce, and Viaccess-Orca in a special session examining strategies to leverage user data to improve service retention. Par ...read more

Tuesday, November 24, 2020

45% of US broadband households subscribe to three or more OTT video services, up from 27% in 2019

Amazon, Verizon, ESPN, Cox, Cinedigm, Roku, Fandango, and more share insights at Future of Video

Parks Associates will host the third annual Future of Video: OTT, Pay TV, and Digital Media as a virtual conference on December 14-16, featuring insights from Amazon, Verizon, ESPN, Cox, Cinedigm, Roku, Fandango, and more, on changes in video distribution, trends in video aggregation, and the growth in consumer video consumption following COVID-19 pandemic restrictions.

...read more

Thursday, October 15, 2020

Parks Associates announces visionary speakers from Revry, Tubi, and Verizon Media for Future of Video Conference

Virtual conference to explore international expansion of OTT video services

Parks Associates will host the third annual Future of Video: OTT, Pay TV, and Digital Mediaas a virtual conference on December 14-16, featuring insights on major changes in video distribution, future trends in video aggregation, and the growth in consumer video consumption following COVID-19 pandemic restrictions.  

At Future of Video, Parks Associates highlights in-depth consumer and industry re ...read more

Thursday, September 10, 2020

Parks Associates’ Future of Video: OTT, Pay TV, and Digital Media addresses shifting consumer video service market

Research firm reports the average Netflix subscriber has had the service for over 50 months

Parks Associates will host the third annual Future of Video: OTT, Pay TV, and Digital Media as a virtual conference on December 14-16, featuring insights from analysts and industry leaders on the key factors and market drivers necessary for success in the competitive and changing landscape of online video. The research firm notes that US consumers continue to access OTT content at all ...read more

Thursday, April 30, 2020

Parks Associates announces Advisory Board and Topics for third annual Future of Video

Board members include executives from A+E Networks, Chicken Soup for the Soul Entertainment, MediaKind, Reelgood, TiVo, Tubi, Verizon Digital Media Services, Viacom International, and The Walt Disney Company

International research firm Parks Associates today announced the Advisory Board for the third annual Future of Video: OTT, Pay TV, and Digital Media, including executives from A+E Networks, Chicken Soup for the Soul Entertainment, MediaKind, Reelgood, TiVo, Tubi, Verizon ...read more

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