360 View: Energy Management, Smart Home, and Utility Programs analyzes adoption patterns for smart home devices that enable consumers to manage their home energy consumption (thermostats, lighting, power strips, etc.). It details current adoption levels and distribution channels and provides a segmentation analysis of who is adopting these types of devices. The study also investigates a key inhibitor to adoption—privacy concerns—and gauges the opportunity for electricity providers to increase revenues by offering value-added services enabled by smart home devices.

Publish Date: 1Q 2015

Slides: 118

Authored By:
Yilan Jiang - Senior Director of Consumer Analytics
John Barrett - Director of Consumer Analytics
Tom Kerber - Senior Director, IoT Strategy and Custom Research
David Mitchel - Research Analyst
Maia Hinkle - Research Analyst

Published by Parks Associates
© February 2015 Parks Associates | Dallas, Texas 75248

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