This Market Snapshot analyzes trends that are reshaping the U.S. entertainment marketplace and offers strategies to counter subscriber loss among Cord Cutters and Cord Shavers.

Topics

• New audience groups in the U.S. market and the impact they have on service providers
• Breakdown of the viewing habits for consumers under the age of 35
• Factors driving consumers away from tradition pay-TV services
• New challenges that arise from consumer concerns about safety and privacy