COMPLIMENTARY WEBCASTSupport Strategies for an IoT World
Thursday, June 8, 2017 | 11 AM PT / 1 PM CT / 2 PM ET
Complete the form on this page to register for this Webcast. This webcast shares support strategies to leverage consumer data and analytics to create optimal and personalized user experiences (UX). The IoT creates innumerable business benefits, including long-term efficiencies in operations, customer support, product development, and marketing, but the consumer experience is key to driving adoption and evolution of IoT. To realize the innumerable benefits associated with the IoT, companies must provide high-level experiences that respond to user expectations and demands. These expectations, and the ability to control what consumers see and what they don’t, place additional demands on support resources. The addition of smart features and connectivity to traditional products creates new service layers to traditional product centric businesses. Providing IoT services extends the manufacturer’s relationship with the customer and, by extension, the level of support the brand needs to provide. Key strategies for overcoming these challenges involve the management and utilization of data. Data allows companies to automate processes, creating more seamless user experiences. It also provides the insights that can be used to personalize customer experiences and deepen customer engagement. Leveraging advanced analytics can help optimize businesses processes that ultimately drive improvements in product development and customer service. This webcast discusses: • How to develop smarter products that meet consumer needs in a complex IoT environment • How advanced analytics can reduce customer effort and improve customer experience throughout their journey with your products • How data can be leveraged to drive personalized support experiences that improve customer engagement and loyalty • How artificial intelligence and other advanced self-help technologies can reduce support cost, without compromising customer experience SpeakersTed Kassiotis, Sr. Director, Solutions – Technology Vertical, SUTHERLAND Patrice Samuels, Senior Analyst, Parks Associates Speakers |