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PRIMARY PERSPECTIVES: PC-BASED DIGITAL ENTERTAINMENT IN THE INTERNET HOME

AN INDUSTRY REPORT FROM PARKS ASSOCIATES

Read the press releases
Internet Households Highly Interested in Networking Digital Entertainment Content
New Media PCs May Find Lukewarm Reception among Holiday Shoppers

Publish Date NOV 02
Purchase Report Online

CONTENTS

1.0 Methodology

2.0 Top-line Profile of Survey Participants
   2.1 Age
   2.2 Presence of Children
   2.3 Education Level
   2.4 Annual Household Income
   2.5 TV Subscription Services among Internet Households
   2.6 Internet Access Technology

3.0 Desktop PC & Laptop Ownership
   3.1 Desktop PC Ownership
   3.2 Entertainment Features of Primary Desktop PCs
      3.2.1 Presence of DVD Players
      3.2.2 Presence of CD-ROM Burner
      3.2.3 Presence of 1394 or FireWire
   3.3 Laptop Ownership
   3.4 Collocation of PCs and Entertainment Devices

4.0 Use of Home Networks as an Entertainment Solution
   4.1 Home Network Ownership among Internet Households
   4.2 Types of Networks Deployed
   4.3 Types of Entertainment Devices Connected to Home Networks
   4.4 Importance of Entertainment in Decision to Deploy Home Networks
      4.4.1 Importance of PC-to-Stereo Music Sharing
      4.4.2 Importance of Video Networking Among PCs, TVs, and DVD Players
      4.4.3 Importance of Networked Multiplayer Gaming in the Home
      4.4.4 Importance of Using the PC as a Digital Video Recorder (PVR/DVR)
   4.5 Entertainment-specific uses of the PC
      4.5.1 Digital Music Storage
      4.5.2 Viewing Movies on the PC
      4.5.3 Using the PC for Multiplayer Internet Gaming
      4.5.4 Downloading Video from the Internet
      4.5.5 Watching Online Videos (such as news clips)
      4.5.6 Downloading Music Files from the Internet
      4.5.7 Use of Online Music-Sharing Services
      4.5.8 Listening to Internet Radio

5.0 Consumer Interest in Next-Generation PC-Based Entertainment Services
   5.1 Interest in a PC-to-TV Video Networking Solution
   5.2 Interest in PC-to-Stereo Networking Solution
   5.3 Interest in Multiplayer Online Gaming Service

6.0 Short-term Forecasts for Media-focused PCs

 

FIGURES

Figure 1-1 Internet Access Technology & the Participant Pool

Figure 2-1 Age of Survey Participants
Figure 2-2 Presence of Children in the Home
Figure 2-3 Level of Education
Figure 2-4 Annual Household Income
Figure 2-5 Subscriptions to TV Services
Figure 2-6 TV Service & Internet Access
Figure 2-7 Age of Heads-of-Households & TV Service
Figure 2-8 Internet Access Service
Figure 2-9 Age of Heads-of-Households & Internet Service

Figure 3-1 Desktop PC Ownership & Internet Service
Figure 3-2 Number of PCs per Household & Internet Service
Figure 3-3 Presence of Children in the Home & Desktop PC Ownership
Figure 3-4 Presence of DVD Player & Internet Service
Figure 3-5 Presence of DVD Drive & Home Network Ownership
Figure 3-6 Presence of DVD Drive & Desktop PC Ownership
Figure 3-7 Presence of DVD Drive & Annual Household Income
Figure 3-8 Presence of CD-ROM Burner & Internet Service
Figure 3-9 Presence of CD-ROM Burner & Desktop PC Ownership
Figure 3-10 Presence of CD-ROM Burner & Home Network Ownership
Figure 3-11 Presence of CD-ROM Burner & Annual Household Income
Figure 3-12 Presence of 1394 & Internet Service
Figure 3-13 Presence of 1394 & Desktop PC Ownership
Figure 3-14 Presence of 1394 & Home Network Ownership
Figure 3-15 Laptop Ownership & Internet Service
Figure 3-16 Number of Laptops per Home & Internet Service
Figure 3-17 Laptop Ownership & Annual Household Income
Figure 3-18 Laptop Ownership & Desktop PC Ownership
Figure 3-19 Collocation of PCs and Entertainment Devices & Internet Service
Figure 3-20 Collocation & Desktop Ownership
Figure 3-21 Collocation & Desktop PC versus Laptop Ownership
Figure 3-22 Collocation & Home Network Ownership
Figure 3-23 Collocation & Age of Head-of-Household
Figure 3-24 Collocation & Annual Household Income

Figure 4-1 Home Network Ownership & Internet Service
Figure 4-2 Types of Networks Currently Deployed in Internet Homes
Figure 4-3 Types of Devices Connected to Home Networks
Figure 4-4 Percentage of Home Networks with Stereos Connected
Figure 4-5 Percentage of Home Networks with TVs Connected
Figure 4-6 Importance of PC-to-Stereo Networking in Decision to Deploy Home Network and Internet Service
Figure 4-7 Importance of PC-to-Stereo Networking in Decision to Deploy Home Network and Age of Head-of-Household
Figure 4-8 Importance of Video Networking Among PCs, TVs, and DVD Players in Decision to Deploy Home Network & Internet Service
Figure 4-9 Importance of Video Networking Among PCs, TVs, and DVD Players in Decision to Deploy Home Network & Age of Head-of-Household
Figure 4-10 Importance of Multiplayer Online Gaming in Decision to Deploy a Home Network & Internet Service
Figure 4-11 Importance of Multiplayer Online Gaming in Decision to Deploy a Home Network & Desktop PC Ownership
Figure 4-12 Importance of Multiplayer Online Gaming in Decision to Deploy a Home Network & Age of Head-of-Household
Figure 4-13 Importance of Using PC as a PVR in Decision to Deploy a Home Network & Internet Service
Figure 4-14 Importance of Using PC as a PVR in Decision to Deploy a Home Network & Desktop PC Ownership
Figure 4-15 Importance of Using PC as a PVR in Decision to Deploy a Home Network & Age of Head-of-Household
Figure 4-16 Number of MP3s Stored on Home PCs & Internet Service
Figure 4-17 Number of MP3s Stored on Home PCs & Desktop PC Ownership
Figure 4-18 Number of MP3s Stored on Home PCs & Home Network Ownership
Figure 4-19 Number of MP3s Stored on Home PCs & Age of Head-of-Household
Figure 4-20 Number of Movies Viewed on Home PC & Internet Service
Figure 4-21 Frequency of Multiplayer Online Gaming & Internet Service
Figure 4-22 Frequency of Multiplayer Online Gaming & Desktop PC Ownership
Figure 4-23 Frequency of Multiplayer Online Gaming & Home Network Ownership
Figure 4-24 Frequency of Multiplayer Online Gaming & Age of Head-of-Household
Figure 4-25 Frequency of Downloading Video from the Internet & Internet Service
Figure 4-26 Frequency of Downloading Video from the Internet & Desktop PC Ownership
Figure 4-27 Frequency of Downloading Video from the Internet & Home Network Ownership
Figure 4-28 Frequency of Downloading Video from the Internet & Age of Head-of-Household
Figure 4-29 Frequency of Watching Online Video & Internet Service
Figure 4-30 Frequency of Watching Online Video & Desktop PC Ownership
Figure 4-31 Frequency of Watching Online Video & Home Network Ownership
Figure 4-32 Frequency of Watching Online Video & Age of Head-of-Household
Figure 4-33 Frequency of Downloading Music Files & Internet Service
Figure 4-34 Frequency of Downloading Music Files & Desktop PC Ownership
Figure 4-35 Frequency of Downloading Music Files & Home Network Ownership
Figure 4-36 Frequency of Downloading Music Files & Age of Head-of-Household
Figure 4-37 Frequency of Downloading Music Files & Annual Household Income
Figure 4-38 Frequency of Using Music Sharing Services & Internet Service
Figure 4-39 Frequency of Using Music Sharing Services & Desktop PC Ownership
Figure 4-40 Frequency of Using Music Sharing Services & Home Network Ownership
Figure 4-41 Frequency of Using Music Sharing Services & Age of Head-of-Household
Figure 4-42 Frequency of Listening to Internet Radio & Internet Service
Figure 4-43 Frequency of Listening to Internet Radio & Desktop PC Ownership
Figure 4-44 Frequency of Listening to Internet Radio & Home Network Ownership
Figure 4-45 Frequency of Listening to Internet Radio & Age of Head-of-Household

Figure 5-1 Interest in PC-to-TV Video Networking & Internet Service
Figure 5-2 Interest in PC-to-TV Video Networking & Age of Head-of-Household
Figure 5-3 Interest in PC-to-Stereo Audio Networking & Internet Service
Figure 5-4 Interest in PC-to-Stereo Audio Networking & Age of Head-of-Household
Figure 5-5 Interest in Multiplayer Online Gaming Service & Internet Service
Figure 5-6 Interest in Multiplayer Online Gaming Service & Desktop PC Ownership
Figure 5-7 Interest in Multiplayer Online Gaming Service & Home Network Ownership
Figure 5-8 Interest in Multiplayer Online Gaming Service & Age of Head-of-Household

Figure 6-1 Model for Forecasting Media-Centric PCs
Figure 6-2 Forecast for U.S. PC Shipments
Figure 6-3 Likelihood of Consumers Purchasing New PCs
Figure 6-4 Anticipated Retails Prices of Media-Centric PCs
Figure 6-5 Likelihood of Consumer Adoption at Different Price Points
Figure 6-6 2003 Forecast for Media-Centric PC Adoption Among U.S. Consumers

ATTRIBUTES

All rights reserved. No part of this book may be reproduced, 
in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America.

 

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