Publish Date: Apr 07

This report examines next-generation mobile broadband wireless solutions, including 801.16e/WiBro, FLASH-OFDM, and cellular solutions. It analyzes potential market opportunities, examines the competitive equipment and service industry landscape, shares consumer perspectives on mobile broadband wireless solutions, and provides market-sizing information.

“The road warrior market offers great ARPU potential but is limited in size,” said Yuanzhe (Michael) Cai, Director, Broadband & Gaming. “In order to expand beyond this segment, mobile carriers need to provide application-centric rather than access-centric mobile broadband services and offer a variety of flexible business models that fit consumers’ usage patterns.”

Download PDF of Table of Contents

The Bottom Line is a concise, executive-level summary of the current state of the market, evolutionary path, and the implications for companies doing business in this space.

A Parks Associates’ Resource Book contains a wealth of consumer survey data and company profiles—a must-have reference for product/market planning.

The Bottom Line

1.0   Notes on Methodology

2.0   Definition of Mobile Broadband

3.0   The Changing Service Provider Market

3.1 Trends in Mobile/Cellular Services

3.1.1 U.S.

3.1.2 Global Perspectives

3.2 Trends in Broadband and Bundled Services

3.2.1 U.S.

3.2.2 Global Perspectives

4.0   Technology Overview

4.1 3GPP Technologies

4.2 3GPP2 Technologies

4.3 Alternative Technologies

4.3.1 WiMAX: 802.16e

4.3.2 Other Mobile Broadband Technologies

4.4 Defining 4G

4.4.1 4G Initiatives

4.4.2 Key 4G Technology Components

OFDM/OFDMA Modulation

MIMO and Beam Forming

IMS

4.4.3 IPR Issues

4.4.4 Who Will Win the 4G Race?

5.0   Industry Dynamics and Service Provider Trends

5.1 Analysis of the Vendor Market

5.1.1 Semiconductor Vendors

5.1.2 System Vendors

5.2 Deployments and Trials of Mobile Broadband Services

5.2.1 Overview of Key Global Operators

5.2.2 3G and 3.5G Deployment Status

W-CDMA/HSDPA

CDMA 2000 EV-DO/Rev. A

WiBro and Mobile WiMAX

5.3 New Market Entrants

5.4 China: The X Factor

5.5 India: the Sleeping Giant

5.6 Regulatory and Spectrum Issues

5.7 Consumer Demand and Business Models

5.7.1 Lessons from 3G

5.7.2 Road Warrior vs. Mass Market Consumers

5.7.3 Business as Usual or Disruptive Models

5.7.4 End-User Applications

5.7.5 End-User Platforms

6.0   Market Forecasts

6.1 Forecast Methodology

6.2 Mobile Broadband Subscriber Forecast

6.2.1 US

6.2.2 Global

Resource Book

Section I:        Adoption of Nomadic/Mobile Broadband Services

Section II:       Demand for Mobile Broadband Services

Interest in Adopting Mobile Broadband

Target Markets for Mobile Broadband

Price Sensitivity

Likely Usage Scenarios

Convergence Phones or Connected Portable Devices

Section III:     Mobile Broadband Applications

Section IV:      Global Perspectives

Section V:       Profiles of Semiconductor Companies

Beceem Communications

Fujitsu Microelectronics America

Intel

PicoChip Designs Limited

Sequans Communications

Texas Instruments

Wavesat

Runcom Technologies Ltd.

Section VI:      Profiles of System Vendors

Adaptix

Airspan

Alcatel Lucent

Alvarion

Aperto Networks

ArrayComm Inc.

Ericsson

Huawei Technologies Company, Ltd.

IPWireless

Motorola

Navini

NextWave Wireless

Nokia Siemens Networks

Nortel Networks

Samsung Group

ZTE

Section VII:    Profiles of Selected Service Providers

AT&T (formerly Cingular) Wireless

Clearwire

Orange (France Telecom)

KDDI Corporate

KT Corporation

NTT DoCoMo Inc.

Softbank Corp

South Korean Telecom

Sprint Nextel Corp.

Telecom Italia

Telefonica

T-Mobile

Verizon Wireless

Vodafone

The Bottom Line

Key Drivers for Mobile Broadband Services
Forecast of U.S. Mobile Phone Subscribers (2005-2010)
U.S. Operators’ Total ARPU and Data ARPU Growth
3G Services in Japan: Subscribers and Revenue (2004-2006)
European 3G Market Overview
U.S. Residential Broadband Bundled Service Subscribers: 2005-2010
The Transformation of Service Delivery Networks
Overview of Top European Broadband Countries (with more than 1 Million Lines)
Top European Broadband Service Providers
Overview of 3GPP Technologies
Overview of 3GPP2 Technologies
WiMAX Network Standards Roadmap
Summary of Alternative Mobile Broadband Technologies
An IMS Framework
IMS Deployments of Major Telecom Vendors
3GPP and 3GPP2 Essential Patents
Top Ten OFDM Patent Holders (Ranked by Total Number of Patent Applications)
3G and Beyond: Mobile Broadband Technologies
Mobile Broadband Semiconductor Industry Five Forces Analysis
Summary of Selected Mobile Broadband Semiconductor Vendors
Summary of Key System Vendors
Overview of Key Global Operators and Their 3G/3.5G Deployments
Worldwide Adoption of 3G Technologies
WCDMA Subscribers by Operator
WCDMA Penetration (Top 10 Countries)
CDMA 2000 1x EV-DO Subscribers by Operator
Leading Pre-WiMAX/WiMAX Service Providers by Subscriber Count (YE 2006)
WiMAX in China
Overview of the Indian Mobile Market (February 2007)
New Rounds of Spectrum Frequency Allocation around the World
Wireless Data ARPU of Major Global Carriers
Data Revenues from 3G Services
NTT DoCoMo: 3G Penetration Growth and Data ARPU Difference between 2G and 3G Subscribers
Consumer Interest in Wireless Broadband at $35 and Potential Market Size (13 Countries)
Premium that Internet Users Are Willing to Pay for Mobile Broadband Services
Comparing WiBro and HSDPA Business Plans in South Korea
Frequency of Using Different Mobile Phone Functions by Age: At Least Weekly
Percentage of Consumer Clusters among High Intenders for Various Mobile Entertainment Services
Growth of Demand for Mobile Broadband Data Cards
Forecast of U.S. Cellular Subscribers and Mobile Broadband Users
U.S. Mobile Broadband Users by Technology (2006-2012)
Global Forecast of Cellular Subscribers and Mobile Broadband Users (2006-2012)
Forecast of Global Cellular Subscribers by Region (2006-2012)
Forecast of Global Mobile Broadband Users by Region (2006-2012)
Forecast of Global Mobile Broadband Users by Technology (2006-2012)

Resource Book

Familiarity with a Hot Spot Service
Familiarity with a Mobile Broadband Internet Service
Interest in Subscribing to a Mobile Broadband Service in Expected Price Range
Interest in Subscribing to a Mobile Broadband Service by Familiarity with and Adoption of Such Services
Mobile Broadband High Intenders: by Age
Mobile Broadband High Intenders: by Gender
Mobile Broadband High Intenders: by Income
Mobile Broadband High Intenders: by Education
Mobile Broadband High Intenders among Telecommuters and Self-Employed
Mobile Broadband High Intenders More Likely to Be Local Travelers
Mobile Broadband High Intenders More Likely to Be National/International Travelers
Interest in Subscribing to a Mobile Broadband Service by Current Mobile Phone Service Providers
Interest in Subscribing to a Mobile Broadband Service in Expected Price Range Crossed by Owners and Intenders for Different Portable Devices
Interest in Subscribing to a Mobile Broadband Service by Type of Internet Subscription
How Much Do You Think a Mobile Broadband Internet Service Should Cost Per Month?
Low Price Sensitivity toward Mobile Broadband
Acceptable Monthly Fees for Plain Mobile Broadband Access and Mobile Broadband with Free VoIP
On Which Platform Would You Be Most Interested in Using a Mobile Broadband Wireless Service?
Top Three Locations to Use Mobile Broadband Services
Home an Important Location for Mobile Broadband Coverage
Most Frequently Carried and Used Portable/Mobile Devices
Purchase Preference for Mobile Entertainment Devices
Important Features for a Desired Portable Device by Preference of a Standalone vs. Convergence Device
Frequency of Replacing Cell Phones by Preference of a Standalone vs. Convergence Mobile Device
Price Sensitivity for a Mobile Device with Desired Functions and Features
Top 3 Uses for Mobile Broadband Wireless Service Applications: Information and Connection Purposes
Top 3 Uses for Mobile Broadband Wireless Service Applications: Entertainment and Other Purposes
Interest in Different Mobile Broadband Applications by Interest in Mobile Broadband Applications
Frequency of Using Different Mobile Phone Functions by Age: At Least Weekly
Percentage of Internet Users Interested in a Wireless Broadband Service at $35/month (13 Countries)
Average Price Willing to Pay for a Mobile Broadband Service (13 Countries)

Authored by Yuanzhe (Michael) Cai and James Kuai
Executive Editor: Tricia Parks
Published by Parks Associates

© May 2007 Parks Associates
Dallas, Texas 75230

All rights reserved.  No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America. 

Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct.  We assume no responsibility for any inadvertent errors.

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