Health Entertainment: Bringing the Fun to Wellness and Fitness

This report analyzes the intersection of the entertainment world with human health and well being. It defines this unique industry sector with highlights of its value chain, major players, and various business models. It also analyzes major types of hardware and services and focuses on games, mobile apps, and new-generation fitness products and platforms. The report concludes with forecasts of market growth by users and end-user revenues.

"Health entertainment is a perfect example of technology’s imprint on the science of human behavioral changes," said Harry Wang, Director of Mobile & Health Research at Parks Associates. “Technology, in the form of attractive hardware and easy-to-use software and applications, is gradually re-inventing patient engagement models and making self-care less dreadful to most patients."

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The Bottom Line

1.0   Report Summary

1.1  Purpose of Report

1.2  Scope of Report

1.3  Research Approach

2.0 Health Entertainment: Concept and Market Overview

2.1 Why Fun Matters to Wellness and Fitness

2.2 Health Entertainment Market Defined

3.0   Health Entertainment: Hardware Innovations

3.1  Music Players and Smartphones

3.2  Game Consoles and Motion Sensor Peripherals

3.3  New Generation Fitness Tracking Devices and Equipment

4.0   Health Entertainment: Software and Service Innovations

4.1 Games for Health and Wellness

4.1.1 Console and PC Games for Better Health

4.1.2 Online Health Services Using Games and Social Communications

4.1.3 Business Models and Industry Growth

4.2 Mobile Apps for Wellness and Fitness

4.2.1 Wellness and Fitness Apps: by Numbers and Types

4.2.2 Wellness and Fitness App Developers: Business Models

5.0   Market Forecasts

5.1 Industry Growth Trajectory and Inflection Points

5.2 Forecast Methodology

5.3 Forecast of User Base of Health Entertainment Hardware and Services

5.4 Forecast of Health Entertainment Market End User Revenues

6.0   Market Implications and Recommendations

7.0   Appendix

7.1 Glossary

7.2 Company Index

Coming Soon

Publish Date: 2Q 2012

Pages: 0

Authored By:
Jennifer Kent - Research Analyst
Harry Wang - Director, Health & Mobile Product Research

© December 2011 Parks Associates
All rights reserved.  No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America. 

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Parks Associates has made every reasonable effort to ensure that all information in this report is correct.  We assume no responsibility for any inadvertent errors.
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