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Contact
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Parks Associates’ Fall Focus Seminar to address
Multimedia Applications
Targeted events provide attendees with in-depth information and latest
consumer data
Parks Associates has announced
the 2003 schedule for its new executive seminar series Fall Focus (www.fallfocus.com).
The market research and consulting company will host a fourth-quarter
event, which will address digital entertainment in the home.
The Home Multimedia Experience will be held November 5-6 in San
Jose, CA. This targeted, interactive event (with an optional half-day
workshop) will bring together leading industry participants and observers to
debate and analyze the success-based formulas necessary to move this market forward. Attendees at each event will also receive a special
research report, written by Parks Associates with consumer and industry data
targeted to the event’s topic.
“The potential for digital multimedia at home is immense,” said Tricia Parks, president of
Parks Associates. “At the same time, however, the industry needs to focus on
such issues as what will be the successful business models, what
applications will be used by consumers, and what the overall demand is from
consumers for services and multimedia applications. We designed the Fall
Focus seminar with these needs in mind.”
The Home Multimedia Experience will examine the opportunities and
challenges in realizing the digital multimedia experience for the connected
home. Among key issues to be addressed is the creation of a value
proposition for multimedia-centric applications that can compete with “free”
services while maintaining the integrity of the content. This seminar will
address consumer demand for these services, the “price pain threshold,” the
likely platforms to deliver this content and services, and the industries in
the best position to benefit from this digital evolution in the home.
Attendees at Parks Associates’ industry events and
workshops include chief executives, marketing directors, research
scientists, industry analysts, hardware and software developers, journalists
in the tech media, and project managers.
To submit a proposal to speak at this executive
seminar, please complete the Call for Papers form at
www.fallfocus.com. For
more information on sponsoring, contact Parks Associates at
sales@parksassociates.com or call 972-490-1113.
About Parks Associates: Parks Associates is an
internationally recognized market research and consulting company specializing
in emerging consumer technology products and services. Founded in 1986, Parks
Associates creates research capital for companies ranging from Fortune 500 to
small start-ups through market reports, primary studies, consumer research,
custom research, workshops, executive conferences, and annual service
subscriptions.
The company's expertise includes new media, digital
entertainment and gaming, home networks, Internet and television services,
digital health, mobile applications and services, consumer electronics, and home
control systems and security.
Each year, Parks Associates hosts executive thought
leadership conferences CONNECTIONS™, with support from the Consumer Electronics Association (CEA®), and CONNECTIONS™ Europe. In addition, Parks
Associates produces the online publication Industry Insights in
conjunction with the CONNECTIONS™ Conference series.
http://www.parksassociates.com |
http://www.connectionsconference.com |
http://www.connectionseurope.com
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http://www.connectionsindustryinsights.com
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