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ARCHIVE 2006
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Internet Households Highly Interested in Networking
Digital Entertainment Content
Parks Associates’ new research suggests that Internet subscribers find
networked digital entertainment services quite compelling.
Networked entertainment services and products
could provide the impetus sought by service providers and consumer
electronics manufacturers for the mass-market adoption of digital “connected
home” solutions, according to Parks Associates’ forthcoming report
PC-Based
Digital Entertainment in the Internet Home.
Early returns from this new research report indicate that in most cases,
over 50% of U.S. Internet households are interested in networking
entertainment content among PCs, TVs, stereos, and DVD players. This immense
market potential derives from the fundamental appeal of entertainment
content and applications combined with the enhanced functionality of
networking technologies.
Parks Associates’ new study,
PC-Based
Digital Entertainment in the Internet Home, utilizes data collected from Internet surveys of
10,500 Internet households, including 4,500 narrowband and 6,000 broadband
subscribers. The survey analysis will be available mid-September 2002.
For additional information about Parks Associates’ upcoming
PC-Based
Digital Entertainment in the Internet Home report, please contact
sales@parksassociates.com or
call 972-490-1113.
About Parks Associates: Parks Associates is an
internationally recognized market research and consulting company specializing
in emerging consumer technology products and services. Founded in 1986, Parks
Associates creates research capital for companies ranging from Fortune 500 to
small start-ups through market reports, primary studies, consumer research,
custom research, workshops, executive conferences, and annual service
subscriptions.
The company's expertise includes new media, digital
entertainment and gaming, home networks, Internet and television services,
digital health, mobile applications and services, consumer electronics, and home
control systems and security.
Each year, Parks Associates co-hosts executive thought
leadership conferences CONNECTIONS™ and CONNECTIONS™ Europe in
partnership with the Consumer Electronics Association (CEA®). In addition, Parks
Associates produces the online publication Industry Insights in
conjunction with the CONNECTIONS™ Conference series.
http://www.parksassociates.com |
http://www.connectionsconference.com |
http://www.connectionseurope.com
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