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PRESS RELEASE  

Dallas   20 JUL 2001

 

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Structured Wiring and Broadband Access Pave the Way for Emerging Home Control Applications

The continued integration of structured wiring and broadband access is making home control applications such as remote management, integrated security, and energy management more attractive to consumers.

After years of sluggish growth and tepid consumer response, home controls have received a much-needed jumpstart from emerging broadband technologies and advanced residential wiring that promises to expand and diversify this market.

While lighting applications continue to dominate the home controls landscape - 80% and 56% of all U.S. home owners currently utilizing control systems use these systems for outdoor and indoor lighting applications, respectively - emerging applications such as structured wiring and broadband have created new service possibilities for remote management, security, and energy management. According to Home Systems: Home Controls (Sixth Edition), Parks Associates' latest overview and analysis of the home controls market, the expanded functionality of these applications has granted them renewed interest among home owners.

Aside from the emergence and integration of the necessary technology, other driving factors exist for the home controls market as well, not the least of which is the growing concern over energy shortages. "The energy crisis in California has created heightened awareness and increased demand for HVAC controls and energy management applications," says Ian Bryant, Parks Associates' home controls analyst and author of Home Systems: Home Controls (Sixth Edition). "In addition, while remote management has not become the killer app once predicted, it has found success among an important niche market, the segment of U.S. households with a second home - around 12% of all households."

While whole-house home controls may never gain mass-market acceptance, Parks Associates believes that applications such as energy management, integrated security, and remote management will increase in popularity in tandem with the growth of structured wiring and broadband.

Nevertheless, there remain many obstacles for both the companies involved in this space and the industry as a whole before they can realize this success. Current challenges in the home controls industry include barriers to entry and exit, understanding consumer adoption patterns, distribution marketing strategies, promotional marketing strategies, and understanding and educating the home owner.

Home Systems: Home Controls (Sixth Edition) profiles 43 companies, nearly 100 different products, and includes 65 different figures, charts, and graphs. The report also provides a brief history of home controls, analyzes home control standards and technologies, looks at current automation in the home, and examines the opportunities and challenges, recent developments, and applications driving home controls.

For additional information about Home Systems: Home Controls (Sixth Edition), please contact Parks Associates at 972-490-1113 or at sales@parksassociates.com.

About Parks Associates: Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes new media, digital entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, consumer electronics, and home control systems and security.

Each year, Parks Associates hosts executive thought leadership conferences CONNECTIONS™, with support from the Consumer Electronics Association (CEA®), and CONNECTIONS™ Europe. In addition, Parks Associates produces the online publication Industry Insights in conjunction with the CONNECTIONS™ Conference series.

http://www.parksassociates.com | http://www.connectionsconference.com | http://www.connectionseurope.com | http://www.connectionsindustryinsights.com

 

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