Navigating Cloud Solutions: CE and the Future of Video

Parks Associates webcast - PacketVideo

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55% of U.S. broadband households subscribe to an OTT video service.

Co-hosted by PacketVideo
and Parks Associates

As adoption of connected devices increases, consumers expect more from their devices. Cloud-based services and features can provide the entertainment and personalization functions consumers demand with their content, while creating a greater role for CE makers and service providers (e.g., wireless carriers and cable operators).

As CE devices become a preferred tool to manage and share videos, music, and photos, incorporating these functionalities in CE devices also introduces a whole new layer of complexity.

This webcast explores the role for CE devices in the future of content creation, consumption, and services and the path that CE makers and wireless operators must navigate in order to leverage new opportunities created by the cloud.

Industry experts discuss consumer habits, advantages, and challenges in cloud-based features and explore the new opportunities for device makers, with knowledge based on real-world deployment of cloud-based content features into CE devices.


Naveen Chhangani, Worldwide Director Product Marketing/Management, NETGEAR Inc.
John Driver, Chief Marketing Officer, PacketVideo
Glenn Hower, Research Analyst, Parks Associates

Attend this webcast to learn:

  • Consumers, Connected CE, and Content - An overview of connected CE adoption, consumer demand for cloud-based features, and content use on CE platforms
  • The strategic importance of cloud-based features for CE makers
  • Uniting the cloud experience through mobile devices and services
  • The cloud-based future of CE
  • Challenges and benefits of cloud-based features
  • Lessons learned in offering cloud-based features


Naveen Chhangani, Worldwide Director Product Marketing/Management, NETGEAR Inc.

Parks Associates webcast - NETGEAR


John Driver, Chief Marketing Officer, PacketVideo

Parks Associates webcast - John Driver - PacketVideo

John Driver joined PacketVideo in 2013 as Chief Marketing Officer, where he leads the company’s marketing strategy & execution. Prior to PacketVideo, he was Co-Founder & CEO of JoynIn, a mobile commerce technology start-up. He also led global field marketing at Serena, a $275M enterprise software company, where he managed marketing teams across eight countries. John also led the enterprise & mid-market strategy team at Sun Microsystems, a $13B enterprise computer hardware & software company (since acquired by Oracle), across 15 global sales regions.

John received a B.S. in Industrial Engineering from Stanford and an MBA from the Tuck School of Business at Dartmouth.

Glenn Hower, Research Analyst, Parks Associates

Parks Associates - Glenn Hower

Glenn Hower currently studies entertainment content and delivery services. Glenn is experienced in entertainment content production and distribution systems with a particular emphasis on radio, television, and film content.

Glenn earned his BA in music with a focus on the music business and industry from the University of Texas at Austin. He earned his MS and MBA from Texas Woman's University in Denton, Texas.




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