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Consumer Electronics Show 2002
A Reality Check for the Networked Home - sponsored by CONNECTIONS™
Instructors: Tricia
Parks, President of Parks Associates, and Kurt
Scherf, Vice President of Research for Parks Associates
Monday, January 7, 2002 | 1:00 p.m. - 5:00 p.m.
North Hall LVCC | Room N260
Since home networking became a hot topic of discussion a few years
back, predictions, prognostications, and forecasts have characterized it
as a multi-billion dollar industry with dramatic growth potential. In
addition, the language used to describe the networked home has become
fraught with such buzz phrases as "broadband";
"entertainment -networking"; "Internet-enabled home";
"residential gateway"; and "bundled services" to the
point where these concepts have become convoluted and misleading.
As a result, confusion reigns supreme in the home networking industry,
and questions abound about the real growth potential of the connected
home. Now more than ever, the need for a targeted analysis of specified
areas of home networking is critical. And that's where this Parks
Associates and the Continental Automated Buildings Association (CABA)
workshop comes into play. In this half-day seminar, you'll receive a
comprehensive and focused analysis of the realities of the networked home
from analysts whose business it is to make sense out of confusion. Expect
in-depth analysis, overviews of the latest consumer research in this
space, targeted forecasts, and focused insight into the areas that matter
most to you.
1:00 p.m. - 1:15 p.m.
Welcome and Introductions from Tricia
Parks, president of Parks Associates
1:15 p.m. - 2:00 p.m.
Home Networking Overview -- Seeking the 'Knee' in Market
Growth
Recent forecasts pin the annual market for home networking components
in the billions of dollars. However, many of them fail to effectively
define what 'home network' means to the end user. Combining a
comprehensive understanding of the consumer and taking a pragmatic
approach to defining and forecasting market opportunity in home
networking, this session examines how the home networking market will
evolve over the next several years. This overview will include:
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The latest consumer data from 2001;
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An overview of the technologies in play;
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An analysis of the platforms expected to broaden the home networking
focus; and
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Market forecasts.
2:00 p.m. - 2:15 p.m.
Discussion/Break
2:15 p.m. - 3:45 p.m.
Understanding the Value Proposition for Broadband Internet Access
and the Role of the Residential Gateway
For many consumers, 'broadband' simply means a faster Internet connection.
However, simply selling fast Internet is not a winning proposition for
many broadband providers; they must address value-added services that
extend the value proposition to the consumer and increase their revenues.
Although the residential gateway is viewed as the means to providing new
services and increasing profits, many questions exist about how this
device (or devices) will evolve into the home. This presentation focuses
on the broadband value proposition, and analyzes the residential gateway
space for new opportunities. It will include:
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An analysis of the challenges facing today's broadband service
providers;
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The latest consumer research on service bundling;
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An overview of the Parks Associates residential gateway
classification system; and
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Forecasts for the growth of residential gateways
3:45 p.m. - 4:00 p.m.
Discussion/Break
4:00 p.m. - 5:00 p.m.
How 'Smart' Homes and Buildings Fit into the Networked
Future
Home and building automation has long been a niche market, targeting
mainly the high-end residence or very specific commercial applications.
However, both industry and consumer trends point to wider acceptance of
controls for the home and business sectors. This presentation details
these trends, and points to opportunities specific for home and building
automation. Expect:
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An overview of trends driving controls and automation for
residential and building facilities;
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A specific analysis of the energy service provider space, detailing
trends and actions;
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An analysis of the light commercial space for controls and services;
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A look at synergies that exist between and among control systems;
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Specific forecasts for home security and home controls.
5:00 p.m.
Closing Comments
by Ron Zimmer, President and CEO of
CABA
For more information about this workshop, visit the session
details on the CES Web site, or contact Parks Associates at
972-490-1113 or by e-mail at sales@parksassociates.com.
Also at CES 2002, CONNECTIONS:
The International Home Networking and Gateways Showcase, co-hosted by CABA and Parks
Associates, is sponsoring the sessions Channel
Activity on Tuesday, January 8, and Internet
Home Alliance on Wednesday, January 9.
About CONNECTIONS™: CONNECTIONS™ 2002, hosted by CABA and
Parks Associates, is scheduled for May 14-16, 2002 in Dallas. For more
information about the event, please visit, http://www.connectionsconference.com
or call CABA at 613-990-7407 or Parks Associates at 972-490-1113. CONNECTIONS™
2001 drew more than 700 industry executives and 85 sponsoring and
supporting companies from 22 different countries. |