Parks Associates NUMBERS™ extends forecast information and knowledge beyond toplines to detailed views of numbers and graphs.
These tools provide detail and assumptions behind Parks Associates’ forecast. In addition, the work of cross tabbing, compilation, and charting is done for you.
It enables product managers as well as strategy and financial planners the ability to merge their own forecasts or compare their forecasts for any given category and across nations.
Each NUMBERS™ publication features:
Parks Associates builds its forecasts upon core numbers with specifics based on product or service type. Some products are based on population; others are based on households. The majority of forecasts use households with broadband capability as the fundamental metric.
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