Wednesday, June 15, 2016
The evolution of content distribution and the consistent growth of over-the-top (OTT) streaming generate industry predictions of the inevitable decline and fall of pay TV. As video ecosystems collide, the industry remains in a state of great change.
While streaming continues to grow, the number of pay-TV subscriptions in the U.S. is expected to remain relatively stable and to continue to grow elsewhere in the world. While media coverage focuses on cord cutting, the impact has been ...read more
Wednesday, May 11, 2016
Any device maker and app developer can offer an API to their partners. However, smart home platform providers play a unique role in the ecosystem by aggregating and integrating third-party devices and apps. Platform providers' API strategies usually reflect their business strategy to augment their market position, set development priorities, and establish partnership preferences.
Parks Associates has identified more than 15 smart home platform players in this growing, yet competitive, ...read more
Wednesday, April 13, 2016
As the lines between device makers, network operators, and content providers blur, the user experience has become more critical both as a point of competitive differentiation and a way to increase customer satisfaction. Fast and intuitive navigation and search, picture quality, and broadband performance are all major components of the user experience. New features such as convenience services and natural device communication methods continue to drive innovation forward.
Companies ...read more
Wednesday, March 09, 2016
As the streaming media device industry matures and fights for a competitive position, more industry players, such as Amazon, have launched stick form factors as an additional option for consumers. Depending on what the purchaser wants, there is room for both form factors. Players offer more features and an enhanced user experience while sticks are smaller and are sold for a lower price.
Parks Associates research shows that:
Tuesday, February 16, 2016
In addition to technologies that facilitate piracy, several trends are contributing to the growth of content piracy among consumers, including trends in password sharing as a result of consumers being frustrated with digital rights management, OTT service adoption, and individual content discovery.
Consumer frustration with Digital Rights Management (DRM) systems has encouraged content piracy. While the intent of DRM systems is to prevent unauthorized copying, DRM may carry certain usage ...read more
Tuesday, February 02, 2016
Global adoption of broadband connectivity is fueling the growth of the Internet of Things (IoT), with 773 million broadband households anticipated worldwide by the end of 2015. By the end of 2019, broadband households will total 972 million households, with over half of those in China. In North America and Western Europe, 50% of broadband households own at least one connected entertainment device, smartphone, or tablet. Asia-Pacific will achieve 50% adoption rates of these devices by 2018. ...read more
Wednesday, January 13, 2016
Several factors have contributed to the sudden expansion of connected car services available or coming to the market, most notably the expansion of mobile broadband networks, high penetration of smartphones in the consumer market, and auto manufacturers’ re-evaluation of connected services as a competitive advantage and means to generate new revenues.
While the connected car and smart home ecosystems have yet entered the mainstream, neither of them are in their infancy. The ...read more
Sunday, December 20, 2015
Since the launch of Apple TV in 2007, the streaming media player industry has continued to grow, impacting the traditional pay-TV and video landscape along the way. Industry players now find themselves in a highly competitive environment, requiring continuous innovation and compelling value propositions to increase both their user base and market share.
Device shipments are an important performance measure, as are sales receipts. However, once the device is in the home, an equally ...read more
Tuesday, December 01, 2015
It seems this fall has been a great time for streaming services in the United States. Google has introduced its ad-free YouTube Red and YouTube Music services, available free of charge to Google Play subscribers, and now T-Mobile has expanded its unCarrier approach to video as well as music.
I'm talking about T-Mobile's new Binge On feature, available to subscribers of T-Mobile's 6GB plans or higher. Last year T-Mobile introduced Music Freedom, a feature that offered unlimited access to ...read more
Monday, November 02, 2015
Though the streaming media device industry is a mature industry, it continues to grow. Industry players find themselves in a highly competitive environment, requiring continuous innovation and compelling value propositions to increase both the base and market share. Content, as always, is table stakes for both unit sales and usage. With more popular content apps such as CBS, HBO, and Showtime offered via OTT streaming, there is potential for a continued shift to non-linear TV. In response, ...read more