Value-added Services: Secure & Complete Home Wi-Fi Management

Tuesday, June 16, 2020 | On-demand Download

Irdeto - Parks Associates free research WebcastComplete the form on this page to download this webinar.

Co-hosted by Irdeto and
Parks Associates

US broadband households have an average of over 12 connected devices.

The connected home is ripe for value-added services that relieve pressing pain points consumers are eager to resolve. The increasing number of connected devices and high demand for perfectly reliable streaming video services place unprecedented strain on home networks. Frustrating Wi-Fi experiences and vulnerability to data security and privacy threats create critical concerns many consumers face every week.

These issues can now be addressed by software solutions that integrate managed Wi-Fi and cybersecurity into a software agent that sits on the router/gateway with support from cloud intelligence. The solutions can play a critical role in the strategy of many Internet Service Providers (ISPs) that seek to offer value-added services that help them compete more effectively.

This webinar provides the voice of the consumer on the home networking user experience, gives insight into the many variables that impact the reliability and security of the network, and describes new solutions for ISPs for integrated, AI-powered Wi-Fi management and cybersecurity protection.


  • Hear the latest consumer adoption trends, technical problems, and interest in value-added services that are driving demand for value-added services from ISPs
  • Gain insight into the home networking challenges and threats that service providers need to address to deliver a premium user experience and reduce support calls
  • Learn how third-party services for Wi-Fi management and cybersecurity can be integrated into service provider offerings for consumer-facing and enterprise-facing benefits


Ronald Peters, Product Manager, Trusted Home, Irdeto

Brad Russell, Research Director, Connected Home, Parks Associates

Ronald Peters Ronald Peters, Product Manager, Irdeto

Ronald leads product management for Trusted Home as well as Conditional Access at Irdeto, helping operators and service providers address security and deployment challenges for internet and broadcast services. Prior to joining Irdeto, he has worked for both service providers and technology providers, including Vodafone Ziggo, Samsung and Nokia. With 20 years of experience in mobility and media technologies, Ronald has insights into consumer and business trends driving the shifts in media consumption today. Ronald holds a Master of Science degree in Electronics and certifications in product management, marketing and business management.

Brad Russell Brad Russell, Research Director, Connected Home, Parks Associates
Twitter ID: @bradrusselltech

INDUSTRY EXPERTISE: Connected home technologies and services, IoT data privacy and security, home networking, insurtech, connected health, housing innovation, home energy management

Brad leads Parks Associates’ connected home team, exploring leading-edge issues converging in the connected home—smart home devices and services, residential security, home networking, IoT data privacy and security, data-driven applications, and platform services. Brad’s custom research work includes market sizing and forecasts, ecosystem and competitive landscapes, channel analyses, and go-to-market strategies. Brad balances the art and science of market research to generate insights that lead to more astute business strategy and value-generating practices. He has a background in marketing communications, technology startups, and online media.

Brad received his Bachelor of Science degree in advertising and marketing from the University of Texas at Austin. He also earned a M.Div. and a D.Min. with concentrations in ethics and cross-cultural collaboration.

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