COMPLIMENTARY WEBCAST

Developing a Future-Proof IoT Strategy

Ayla Networks - 2015 Webcast - Parks Associates

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Co-hosted by Ayla Networks and Parks Associates

This webcast discusses how to manage the complexities associated with the changing IoT landscape and considerations for creating a robust communications and cloud infrastructure.

The Internet of Things (IoT) is disrupting markets in all product categories. Companies are adding connectivity to their products, anticipating the emergence of new value-added services, recurring revenues, and innovative business models and partnerships, many which have yet to be conceived.

Parks Associates research shows this future is knowable, to a certain extent. Significant percentages of smart home buyers prefer premium products, with advanced capabilities, even at significantly higher prices. Many of these buyers would even proactively upgrade in order to receive the promised cloud-based, value-added services with these advanced models. Therefore, creating a highly extensible IoT cloud platform would be beneficial now as well as essential to long-term success.

Planning for the future is difficult, but this webcast provides the necessary insight for short- and long-term strategies. The webcast speakers discuss how to manage the complexities associated with the changing IoT landscape and considerations for creating a robust communications and cloud infrastructure.

Topics:
  • Current consumer adoption and preferences for connected and smart home devices
  • Impact of innovations, value-added services, and new partnerships on connected products
  • Benefits of creating a highly extensible IoT cloud platform
  • Strategies to remain competitive within the growing IoT market
  • Considerations for creating a robust communications and cloud infrastructure

Presenters:

Ronald Bartos, Director of Global Electronics and Sensors, Corporate Technology Center, A.O. Smith

Nolan Mondrow, CEO and Founder, LockState

Wendy Toth, Vice President of Marketing, Ayla Networks

Moderator: Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates


Speakers

Ronald Bartos, Director of Global Electronics and Sensors, Corporate Technology Center, A.O. Smith

Parks Associates - A.O. Smith

Ronald P. Bartos is currently the Director of Global Electronics and Sensors at the A.O. Smith Corporate Technology Center in Milwaukee, Wisconsin, and has been with A.O. Smith since 1990. A.O. Smith is a global manufacturer of water heating and water treatment equipment. Previously, he was an engineer with the Barber-Colman Company in Rockford, IL. He received his BSEE from Marquette University in Milwaukee, WI in 1984 and his MSCS from Illinois Institute of Technology in Chicago, IL. in 1989.

Nolan Mondrow, CEO and Founder, LockState

Nolan Mondrow, CEO and Founder, LockState - Parks Associates Webcast

Nolan Mondrow is CEO and Founder of LockState, a solutions provider for the security market. LockState develops and sells security and internet connected products under the brands LockState, ResortLock, LockStateConnect, and RemoteLock. Since 2004 the company has been manufacturing keyless locks and safes and in 2011 launched a suite of internet connected WiFi products including WiFi thermostats, outlet plugs, motion sensors, and more. In 2012 LockState launched the first ever WiFi keypad door lock. Based in Denver, Colorado, LockState continues to be an industry leader offering innovative security and remote controlled products that solve real problems for its customers.

Wendy Toth, Vice President of Marketing, Ayla Networks

Parks Associates - Ayla Networks - Wendy Toth

Wendy Toth brings more than 26 years of corporate and product marketing experience to Ayla. While at Echelon, Toth led the drive to create a new market category called the IIoT, revamped the company’s website, delivered several thought leadership campaigns, created a new company logo and established a successful lead-generation program.

Before joining Echelon, Toth was a marketing consultant specializing in private/public and hybrid cloud technology business development and marketing for some of Silicon Valley’s leading companies. Her work included developing and launching Cisco’s Public Cloud Adoption software and services portfolio; launching support for VMware’s vCloud Hybrid Service infrastructure-as-a-service (IaaS) offering; designing and implementing integrated marketing campaigns for various eBay programs; and developing Jabil’s business plan for a new Cloud Architecture business unit.

Toth holds a bachelor’s degree in journalism and mass communications from the University of Minnesota–Twin Cities, and an MBA in corporate communications from the University of Saint Thomas Opus College of Business in Minneapolis.

Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates

Parks Associates - Tom Kerber

Tom leads Parks Associates research in the areas of home controls, energy management, and home networks. Tom authors numerous reports on energy management and home controls covering the evolution of technology, partnership opportunities, and new business models. Tom’s work at Parks Associates includes managing consumer surveys that track trends and market opportunities and enable insightful evidence-based forecasting for energy, security, and home controls. Tom speaks frequently at key industry events, and his views are sought out by national press organizations and publications.

Tom has done extensive consulting with electric utilities operating in a variety of regulator structures and numerous firms within the smart home ecosystem. Recent utility engagements include defining the home area network roadmap for a California IOU, updating the consumer engagement strategy for a traditional vertically integrated IOU, providing consumer and industry analysis to refine EE and DR programs for an IOU in a restructured market, and providing insights on the evolution of the connected home for a large Midwest IOU. Tom has also led projects for many Fortune 500 companies, helping clients refine smart home strategies, develop scenarios of the future of the smart home market, enhance product roadmaps, and refine specific product features.

Prior to working at Parks Associates, Tom worked as director of engineering and director of product management in multiple industries. Tom began his career in the U.S. Navy nuclear power program on submarines. He holds a Bachelor of Science degree from the U.S. Naval Academy in systems engineering and a master's in software engineering from the University of Texas.

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